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Posted by thm 9/11/2025

AirPods live translation blocked for EU users with EU Apple accounts(www.macrumors.com)
431 points | 563 commentspage 2
macinjosh 9/11/2025|
Unfortunate. Europe, it seems to me, would be one of the more useful places on Earth to have this technology since there are so many languages in use. It could even strengthen European cultural heritage by allowing everyone to speak in their native language day-to-day instead of converging everything to English.
RomanPushkin 9/11/2025||
I wish technology is not blocked that easily. I doubt people want this feature to be banned. Apple's live translation is probably the greatest feature of the last 30 years. I wanted it so bad, I lived in India and South-East Asia for 3 years, it would definitely make my experience SO much better.
oliyoung 9/12/2025||
> I wish technology is not blocked that easily.

It's not technology that's being blocked here, it's uncompetitive commercialisation that is (at least in the EU)

Tepix 9/12/2025|||
I don't think it will be that ground-breaking in practice. There have been similar apps in the past, it's just an improvement in convenience.
viktorcode 9/11/2025|||
You can create an American account and login with that on your phone. App Store account can be separate.
siquick 9/11/2025||
I’d rather not have my conversations recorded and sent to a third party, without my knowledge, so that your experience could be SO much better.
granzymes 9/11/2025||
Translation happens on-device.
numbers 9/11/2025||
if I have a US account and I travel to the EU, that should work?
oaiey 9/12/2025||
Maybe by apple. No when GDPR is the real reason. The GDPR grants also visitors of the EU the rights of the act. So if you are traveling as an American to Europe and want to talk to the Italian waitress you/Apple are breaching her rights but also yours (of eg not being permanently recorded). As a device owner you might consent for the usage but for example data limitation or right to delete might still apply as long as you are on EU soil as an US citizen.

But honestly, I do not believe GDPR is the reason here. Apple is also very privacy focused.

GDPR does grant it rights to EU citizens everywhere in the world but also other nation citizens in EU. I personally like GDPR a lot but I understand that people are complaining about this part

ErneX 9/11/2025||
Yes.
pzo 9/12/2025||
most likely the reason is apple not providing the same access for 3rd party developers. Last year had similar idea to implement and there is not way to enable programmatically to have airpods mic as input and iphone speaker as output. Audio input/output routing on iOS overall is very limited comparing MacOS - similar if you want to use headset mic and phone speaker or vice versa.
brtkwr 9/12/2025||
What about UK now that we’re not part of the EU anymore
martin-adams 9/12/2025|
I tried looking this up and it sounds like it will be supported. But then again, we don’t have the ability to install Fortnite as that’s blocked in the EU.
mahrain 9/12/2025||
Over time, the value proposition of Apple devices in the EU will be less, and less differentiated vs competition, which will make them either lose their premium appeal or market share (or both). In the long run, Apple will likely reconsider.
garrettgarcia 9/12/2025||
Apple will more likely pull out of Europe incrementally (and eventually completely) as the cost of doing business continues to skyrocket. Other American targets of EU regulators will do this as well. Apple isn't a charity, it's a company. If parts of its business are no longer profitable, those parts will cease to be.
cyberpunk 9/15/2025||
This is delusional. The EU is Apple’s second largest market behind the US.
hu3 9/12/2025||
if that means less green/blue bubbles segregation then I welcome
zoelow 9/12/2025||
As an EU resident I strongly get the feeling Apple is using this slow release of new features to try and sway the public opinion in the direction that “EU law is blocking innovation”.

I’m an Apple user since mac OS8 and I’m fully immersed in the apple ecosystem system. But my next phone will be an android.

pembrook 9/12/2025|
As someone who has worked at and run a company and dealt with lawyers regarding these regulations directly, I can tell you this is 100% not the case.

I’m sorry, but it turns out regulation with punitively high fines attached to it creates massive regulatory risk for public companies that have a duty to shareholders to take them extremely seriously, and document everything along the way. Otherwise they don’t just get in trouble with regulators, but end up in endless litigation with shareholders.

How you can believe creating an extremely nuanced set of holes, that if stepped in, results in billions of fines won’t delay new launches (and innovation ultimately) in the EU is just astonishing to me. The fun part is all the traps that open due to the combination of different regs interacting and new interpretations due to actual court cases.

Please don’t turn this into another “malicious compliance evil-corporate conspiracy” meme like GDPR is on this site. It doesn’t cultivate intellectual curiosity, just flame wars, and is making me want to not hang out here anymore.

zsoltkacsandi 9/12/2025|||
Compliance overhead is real, but it doesn't rule out strategy.

Two things can be true: big fines risk slow launches, and companies also use that friction to shape narratives and sequence rollouts.

> regulation with punitively high fines attached to it creates massive regulatory risk for public companies that have a duty to shareholders to take them extremely seriously

There were multiple cases where this didn't stop Apple from keeping anti-steering rules long enough to get a €1.8B fine (music streaming), eating €50M in Dutch penalties over dating-app payments, delaying Apple Intelligence/Phone Mirroring in the EU citing the DMA, and then getting fined again under the DMA for App Store steering.

There are strict rules in China as well. Apple just plays a different game there. In China it's rapid, quiet compliance with content/data controls. In the EU, the DMA forces structural changes that touch Apple's model, you see legal fights, staged rollouts, and public messaging (e.g., delaying Apple Intelligence/Phone Mirroring).

crazygringo 9/12/2025|||
> and companies also use that friction to shape narratives

If Apple were doing that, it would be telling us why it wasn't supporting this feature in the EU, putting anti-DMA ads out, open letters, etc. But it's not. It's clearly doing the opposite and trying to stay out of the narrative.

And all of the fines you point to are exactly why Apple is now exceedingly cautious. The fines are working. They've changed Apple's behavior because they're an established proven risk now.

You contrast China with the EU and claim Apple is playing a different game, but it's not. The types of regulations are what's different. Chinese regulations have mainly been about requiring Apple to block certain features or content, which is easy, and Apple complies. The EU is demanding Apple build a lot of extra stuff to enable third-party interop or else not release a feature at all... and Apple is complying by not releasing features because the interop is hard and takes much longer and delays features for the rest of the world and might not be worth the effort at all.

zsoltkacsandi 9/12/2025||
> It's clearly doing the opposite and trying to stay out of the narrative.

Apple itself publicly tied EU delays to the DMA ("regulatory uncertainties") when it postponed Apple Intelligence/Phone Mirroring/SharePlay in the EU.

https://www.reuters.com/technology/artificial-intelligence/a...

> And all of the fines you point to are exactly why Apple is now exceedingly cautious. The fines are working. They've changed Apple's behavior because they're an established proven risk now.

After the €1.8B music-streaming fine, the Commission still found Apple in breach of DMA anti-steering in 2025 (additional penalties), and Dutch courts upheld ACM's earlier finding in the dating-apps case. That looks like an ongoing contest, not just "we complied and moved on.". So no, not really.

https://www.reuters.com/sustainability/boards-policy-regulat...

https://ec.europa.eu/commission/presscorner/detail/en/ip_25_...

> Chinese regulations have mainly been about requiring Apple to block certain features or content, which is easy, and Apple complies.

Apple doesn't only "block stuff" in China. It made major engineering/process changes (moved Chinese iCloud keys to a state-affiliated host) and shipped region-specific feature behaviour quickly (AirDrop "Everyone for 10 minutes").

https://www.reuters.com/article/technology/apple-moves-to-st...

https://techcrunch.com/2022/11/09/apple-limits-airdrop-every...

crazygringo 9/13/2025||
Apple has not publicly tied the AirPods translation feature rollout to the DMA, or many other delays. I didn't say it never has said anything. But the grand narrative you're claiming, Apple's silence on these other features directly contradicts that.

I never said Apple "complied and moved on". I said they're being cautious. Nothing is black and white. I honestly don't know what you're arguing. That because they've been fined in the past... they ought to release the translation feature and get fined again?

And I said Chinese regulations have been mainly about blocking features. I didn't say exclusively. But the overall asks from the EU and China have been very different qualitatively. Adding a timer to a feature is orders of magnitude easier than designing and building a performant third-party real-time API that needs to be supported for presumably decades to come.

zsoltkacsandi 9/13/2025||
You are trying to shift from facts to meta, "I never said this", "I did not say that”.

You are accusing me of a grand narrative, so let's quote it: "Two things can be true: big fines risk slow launches, and companies also use that friction to shape narratives and sequence rollouts."

That was the "grand narrative": that both things can be true. That nothing is black and white...

Before replying, please first read, and if you still insist on writing something, talk about facts, not vibes.

So far I'm the one who has provided sources.

throw4f532s6u 9/12/2025|||
The biggest difference is China only applies their laws when operating inside of China.

They don’t care about Apple’s global business, only Apple inside of China.

dns_snek 9/13/2025||
Neither does the EU. The DMA only concerns itself with the products and services they offer on the EU market.
garrettgarcia 9/12/2025||||
> and is making me want to not hang out here anymore.

Agreed. No matter which side of the issue one is on, the fact you and everyone else who explains the incentive structure is getting downvoted to hell and receiving eloquent responses like "Bull fucking shit dude" is really pathetic.

Is HN really just another emotionalist monoculture echo chamber now? We're downvoting everything we disagree with whether it's true or not? Count me out.

dns_snek 9/12/2025||||
> Please don’t turn this into another “malicious compliance evil-corporate conspiracy” meme like GDPR is on this site. It doesn’t cultivate intellectual curiosity, just flame wars, and is making me want to not hang out here anymore.

This is the company that is trying to subvert the DMA with Core technology fees that they're not entitled to, and notarization which allows them to retain the gatekeeping power that they're not entitled to. That's the same company that attempted to maliciously comply with a US court order which forced them to allow developers to provide external payment options by instituting a new imaginary 27% fee on external payments, making alternative non-viable.

This is the same company whose internal memos filed in court document their malicious compliance strategies.

> In Slack communications dated November 16, 2021, the Apple employees crafting the warning screen for Project Michigan discussed how best to frame its language. Mr. Onak suggested the warning screen should include the language: “By continuing on the web, you will leave the app and be taken to an external website” because “‘external website’ sounds scary, so execs will love it.” From Mr. Onak’s perspective, of the “execs” on the project, Mr. Schiller was at the top. One employee further wrote, “to make your version even worse you could add the developer name rather than the app name.” To that, another responded “ooh - keep going.”

> [...] The designers’ discussions contextualize their use of the word “scary” to indicate its ordinary meaning and, most applicable here, indicate the goal of deterring users as much as possible from completing a linked-out transaction. Apple repeatedly acted to maintain its revenues and stifle competition. This was no exception. His attempts to reframe the obvious meaning of these communications do not persuade. All of this was hidden from the Court and not revealed in the May 2024 evidentiary hearing.

Apple are grand masters of malicious compliance. Attempting to portray this fact as a "meme conspiracy" is intellectually dishonest bordering on gaslighting, and weaponizing your paper thin veil of "intellectual curiosity" to attack this criticism makes me not want to participate. But I will continue, precisely because of people like you who try to use an aura of intellectually superior and rational "intellectual curiosity" to push false narratives.

dns_snek 9/12/2025||
Some of my other favorite bits from where that came from [1]

> In its notice of compliance and at the May 2024 hearing, Apple claimed that restrictions on link placement protect against “security risks.” Again, Apple attempted to mislead. Mr. Schiller asserted that having an external link appear on the same page as IAP can increase the risk of a user’s exposure to fraudulent conduct. [...] Given the lack of any document identifying this alleged concern, the Court finds these justifications pretextual; said differently, the proffered rationales are nothing more than after-the-fact litigation posturing or outright misrepresentations to the Court.

> At the end of the day, Apple’s internal documents reflect the underlying motivation to stifle competition by cabining developers’ ability to attract users to alternate payment methods: “How much can we limit what devs do with the text and links?

> In other words, to stifle competition, Apple was modeling the tipping point where external links would cease to be advantageous for developers due to friction in the purchase flow

> Apple willfully chose not to comply with this Court’s Injunction. It did so with the express intent to create new anticompetitive barriers which would, by design and in effect, maintain a valued revenue stream; a revenue stream previously found to be anticompetitive. That it thought this Court would tolerate such insubordination was a gross miscalculation. As always, the cover- up made it worse. For this Court, there is no second bite at the apple.

[1] https://storage.courtlistener.com/recap/gov.uscourts.cand.36...

reedf1 9/12/2025|||
[flagged]
SanjayMehta 9/12/2025||
The EU only exports regulations these days.
morsch 9/12/2025|
https://ec.europa.eu/eurostat/statistics-explained/index.php...
SanjayMehta 9/12/2025||
And trouble. That’s another EU export.

Although the US has the lead on that.

random_savv 9/12/2025||
What about Switzerland? Although not in the EU, it often inherits such regulation
seec 9/13/2025|
Apple is as petty as a little girl. They are "punishing" their users for the EU regulations in an attempt to get leverage by getting their users to complain at their representative against the regulations.

Not only is this disingenuous but also incredibly stupid. They are using their users just like parents would in a divorce to get leverage. As if the kids had anything to do with the parents' issues and had enough power to make a difference.

Even if their customers were to loudly complain, the regulations do not apply to just Apple, so they are asking for preferential treatment in return. Other companies have been able to offer similar features to their customers while complying with the regulations just fine, why can't Apple do it?

The good thing is that they make it easy to not buy and not recommend their devices to anyone in the EU, no matter how good their technology gets. Their features were already often requiring a new device purchase (even when there was no technological need) but now they are also locking stuff because of politics.

seanmcdirmid 9/13/2025|
EU privacy laws are no joke. Maybe after paying a few billion dollars Apple has learned that by now. If Apple is being too cautious in their roll out to the EU, a competitor will undercut them and get something out first.
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