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Posted by andsoitis 1/25/2026

First, make me care(gwern.net)
813 points | 249 commentspage 5
throwaway743 1/26/2026|
Part of the hook is asking a question. It immediately gets people investing in thinking of an answer
d--b 1/26/2026||
The author is right, I care a lot more about the Venice thing than reading the rest of the article.
mvkel 1/25/2026||
This seems like a cheap trick to hook someone into a blog post (ironically, Gwern seems to disregard this almost universally).

If I were reading a book and each chapter started with such a "hook," it'd start to feel like a LinkedIn post.

Chapter 1: I didn't know what it felt like to be alive until I was dead...

Chapter 2: Death was nothing compared to what came next: judgment.

Chapter 3: I thought I knew what judgment was until...

jodrellblank 1/26/2026|
Chapter I: IN WHICH PHILEAS FOGG AND PASSEPARTOUT ACCEPT EACH OTHER, THE ONE AS MASTER, THE OTHER AS MAN

Chapter II: IN WHICH PASSEPARTOUT IS CONVINCED THAT HE HAS AT LAST FOUND HIS IDEAL

Chapter III: IN WHICH A CONVERSATION TAKES PLACE WHICH SEEMS LIKELY TO COST PHILEAS FOGG DEAR

- https://www.online-literature.com/verne/aroundtheworld/

DeathArrow 1/26/2026||
This is even more true for public speaking. Try to hook people from the start.
seydor 1/25/2026||
10 reasons why clickbait is good for you:

1)

blauditore 1/25/2026||
I disagree with the stated examples and literally quit reading there.
makeitrain 1/25/2026||
I can’t click on any links on pages (the header works).

Using brave on iPhone.

Firefox and Safari works…

nathan_compton 1/26/2026||
A good writer should be able to write a catchy hook.

A wise person should be able to read text that is flavored like cardboard. In general, one thing I dislike about this moment, is the incredible emphasis we place on the first five seconds of everything because everyone is thinking about all the other things we could be doing.

But many things are great because of how they feel 20 years later. The first five seconds of playing a musical instrument is horrible, but 20 years later and it is sublime. Emacs, Vim, are both notoriously forbidding, and yet, they are wonderful tools. Some things can be massaged to meet both criteria (I can imagine some emacs configuration that made it less painful and surfaced its true power in the first five seconds maybe), but other things are hard by nature and derive their value from how we have to adapt to them instead of how well they are adapted to us. I feel like the AI era is going to just accelerate this trend where everything we interact with is a slick surface and many people will never experience depth.

Read boring shit.

coolThingsFirst 1/26/2026||
What are those sun symbols after paragraph ends.

Always found them interesting.

clort 1/26/2026|
Well they are sun symbols. I guess if you are asking how are they produced, they are embedded SVG in the CSS at https://gwern.net/static/css/style.css

see for instance --GW-image-sun-verginasun-black-svg

coolThingsFirst 1/28/2026||
Do they have a special name? I haven’t seen them in books.
clort 1/28/2026||
they probably do, I've seen that kind of thing (a logo) placed throughout the text before now, but more of a fancy print rather than cheap paperbacks. In the old days it would have cost more, but since DTP took over then I don't see why that would be a problem. perhaps just "paragraph divider", eg https://www.vecteezy.com/vector-art/12217904-collection-set-...
PeterWhittaker 1/25/2026|
Perhaps I am too much of a curmudgeon, but the example first sentence made me not care at all - not about Venice, but about the writer's approach, which seems to want to conjure breathless mystery about something I could easily look up on Wikipedia (or read in tl;dr comments in this thread).

It ISN'T Venice you need to make me care about, it's YOU! Why should I spend any of my time on you?

A good first sentence should make me care about your perspective, at least for non-fiction about subjects well-studied.

Fiction, obvs, differs. Scalzi's Old Man's War had such a great first sentence I devoured the series.

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