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Posted by minimaxir 3 hours ago

Bluesky CEO Jay Graber is stepping down(bsky.social)
https://www.wired.com/story/bluesky-ceo-jay-graber-is-steppi... (https://web.archive.org/web/20260309191134/https://www.wired...)

https://toni.org/2026/03/09/coming-off-the-bench-for-bluesky...

241 points | 218 comments
arcalinea 3 hours ago|
Jay here: this is a transition I've been working towards for awhile, and I'm looking forward to advancing the vision and ecosystem as CIO (Chief Innovation Officer). Toni has been an advisor to us for years, and I personally recruited him to take over as CEO while I focus on new projects within the company. It's an honor to have him on board to lead us into this next stage of growth.
Dracophoenix 2 hours ago||
Since you're now focusing on the AT protocol, will E2EE/OTR become a priority?
danabramov 2 hours ago||
There's a recent post by Daniel (who works on atproto) on why E2EE is not a current focus: https://dholms.leaflet.pub/3meluqcwky22a
big_toast 1 hour ago||
Is there any discussion somewhere about adding in the data that makes the x.com/twitter recommend/ranker so functional?

The "Grok-based Transformer"[0] that uses P(click/dwell/not_interested/photo_expand/video_view) seems pretty important and I can't tell how atproto is capturing it. I use @spacecowboy17.bsky.social‬'s For You and from what I understand that feed wouldn't get that data?

[0]:https://github.com/xai-org/x-algorithm?tab=readme-ov-file#sc... (this isn't an endorsement of grok/x, it's more that the transformer recommender has been very steerable via those signals in my experience)

(I also struggle with the omni-purpose likes - endorsement, approval, discover-algorithm-input. Maybe a more prominent more/less button addresses this, but then provides less network signal.)

ChicagoDave 2 hours ago|||
If there was an Internet Technology hall of fame, your work with atproto would qualify.

One big innovation is to drag a large bank or Stripe on board to enable payments on the network.

Good luck!

CactusBlue 2 hours ago|||
How do you feel about the recent communication failures from the team to the userbase? As another builder of an open-source social platform, we must all understand that it is paramount for any company to not antagonize its customers, doubly so for a SOCIAL platform. I do understand that Bluesky and ATProto has to deal with a lot of baggage from both the old userbase and the new influx from the X/Twitter exodus, but engaging in user-antagonistic communication caused me to sour on the whole protocol.
catapart 2 hours ago|||
Big time +1, here. Would love to hear something - anything - from the bsky team that takes some accountability.
parl_match 2 hours ago||||
> user-antagonistic communication

could you provide some examples? i didn't really see this, but maybe i just missed it

CactusBlue 2 hours ago|||
https://techcrunch.com/2025/10/05/waffles-eat-bluesky/
parl_match 2 hours ago|||
I don't like Jesse Singal's work or his political positions (he fucking sucks!), but this is hardly antagonistic except to maybe a small group of terminally online posters who take posting too seriously.

Although, I guess that is the audience bluesky was targeting when they first started. So I guess I understand the criticism.

Also, it is a very ironic demonstration of the pancakes/waffles meme. Interjecting into an unrelated topic to ask the mods to ban someone you don't like is a tradition as old as dial up BBS. So I'm glad to see the torch is being carried forward to a younger generation.

CactusBlue 2 hours ago|||
I don't even think having Jesse Singal on the platform is the problem (like it or not, I believe that all beings must have the right to communicate); the problem here was the communication failure when communicating this decision to the userbase. They could have just reiterated their rules and left it at that; instead, they chose to mock their userbase, write them off as harassment, and banned users left and right, abusing their position in network to censor people at every layer of the protocol.
easterncalculus 1 hour ago|||
> instead, they chose to mock their userbase

It's a CEO's personal account. CEOs do this on Twitter all the time without it becoming a techcrunch article.

Let's just be honest about what happened - the CEO of Bluesky gave a (still not proportionally as) absurd response to an extremely absurd harassment campaign. That's what this and the article intentionally obscure.

Again, this is never how the web was supposed to work, and it (BARELY) holding on to that is the real story.

parl_match 2 hours ago||||
> instead, they chose to mock their userbase

Doing the pancakes/waffles thing in the thread about pancakes/waffles is so fucking on the nose and demonstrates a complete lack of self awareness.

> They could have just reiterated their rules and left it at that; instead, they chose to mock their userbase, write them off as harassment, and banned users left and right, abusing their position in network to censor people at every layer of the protocol.

The more I dig into it, the more your one-sided whinging falls apart. I agree they could have handled it somewhat better, but I have very little sympathy for the terminally online bullshit that I'm seeing coming from the banned users.

Anyways, I feel we're apart on this issue. Feel free to have the last word if you wish.

jrflowers 28 minutes ago||
> Doing the pancakes/waffles thing in the thread about pancakes/waffles is so fucking on the nose

Wait what do you think “the pancakes/waffles thing” refers to? You posted 2 hours ago that you had never heard of it.

I can see that how it could be confusing because there’s “the pancakes/waffles thing” where Jay wrote about about people complaining to the CEO when the moderation team doesn’t respond as being equivalent to that meme, and then there’s “the pancakes/waffles thing” where Jay started posting pictures of pancakes and waffles as some sort of… joke or dunk? I never quite got the 4D comedy chess there.

It doesn’t seem like anybody is “doing the pancakes/waffles thing” in either case. Nobody is asking Jay, as CEO, to ban anyone in the thread about Jay not being the CEO anymore. And I don’t think I’ve seen anyone ironically posting metahumor pictures of pancakes.

The term has become so overused that definition creep now means that it could mean “anything that might bother Jay” in this context.

inquirerGeneral 1 hour ago|||
[dead]
Karrot_Kream 1 hour ago||||
> Although, I guess that is the audience bluesky was targeting when they first started. So I guess I understand the criticism.

I was in the invite only cohort of Bluesky users and I don't really think so. I think what happened is after the election a bunch of very online, political news addicted anti-Musk folks migrated to Bluesky and created the current culture. Even though I'm pretty sure most folks on the network shared pretty much the same politics, the culture on the network changed completely within a few days of this.

mossTechnician 2 hours ago|||
The central complaint doesn't seem to be distaste, but rather the fact that he is uniquely privileged over other users, despite violating Bluesky's terms of service.[0]

[0]: https://www.change.org/p/bluesky-must-enforce-its-community-...

Levitz 1 hour ago|||
The central complaint isn't "distaste" because you can't call for someone to be banned because of a "distaste".

"Jesse Singal has distributed private medical information on Bluesky without the consent of the patient" translates to publishing a quote from a patient included in a therapist's letter of support for hormones.

The problem in this situation is that the complaint itself as well as the whole drama surrounding the person is an exercise of harassment towards Singal. In this context, I don't think that saying "waffles" is out of order. I'm not sure of what else can be done about crybullying, since by its very nature innocent bystanders would be surely affected if action was taken against those complaining.

mossTechnician 1 hour ago||
Distributing private medical information without consent is a violation of Bluesky's terms.

And to me, that sounds like a much more concrete example of someone being a bully.

Levitz 6 minutes ago|||
>“Don’t use Bluesky Social to break the law or cause harm to others,”

Is this, quoted in the change.org, the relevant line?

The law was not broken, it is also fairly evident that the intention was not to "cause harm to others", nor has any harm has seemingly come upon the patient for this (it requires a huge stretch of imagination to think of a case in which it could)

zdragnar 1 hour ago|||
Is it private if it is in a public affidavit?
mossTechnician 16 minutes ago||
In my opinion, inappropriately leaked information should probably be considered private. But even if not, Singal says the same leaker directly contacted him with a new leak, which he also published.
naasking 39 seconds ago||
> In my opinion, inappropriately leaked information should probably be considered private.

How is that relevant to BSky's terms of service?

> But even if not, Singal says the same leaker directly contacted him with a new leak, which he also published.

I notice that you didn't say whether this new leak was private information, or whether it was also already public knowledge.

easterncalculus 1 hour ago||||
Yeah here's the problem with this argument:

1. People want him banned for any and no reason, so this is a post-hoc justification. The same people (let's be real, likely including you) wanted Singal banned the second he made his account.

2. This change.org petition, despite proving how many uninformed people will blindly click agree on a petition, proves nothing about how Singal broke literally any rule anywhere, in law or on Bluesky.

tekla 1 hour ago||||
Why do people keep lying about this?

He pulled a quote from a publically available affidavit.

There was no identifying information whatsoever either.

parl_match 2 hours ago|||
[flagged]
jmcgough 1 hour ago|||
I think Jesse Singal is an awful person, but Jay responded appropriately there.
easterncalculus 1 hour ago||||
There aren't really any, the user you're replying to is just disappointed the campaign to ban users for no (on platform, or really any) reason was not successful.
CactusBlue 30 minutes ago||
I don't care about the specific situation either way; What I am observant of is how the core team has handled their userbase and lack of protocol robustness.
rakovsky89 1 hour ago|||
they keep misgendering me
yuestion 17 minutes ago||||
The most vocal and obnoxious of the Bluesky userbase get antagonized by pretty much anything. Pleasing that lot is a fruitless task.

What Bluesky should do now is focus on expanding their userbase away from this particular group of insufferables.

CactusBlue 14 minutes ago|||
As a startup founder, your userbase is your god. Either treat them with utmost respect, or learn to explicitly fire your customers.
yuestion 3 minutes ago|||
If they want to remain a niche echo-chamber platform rather than become a major social network, that would be an appropriate strategy. However, I expect they have higher ambitions.

What they should also do is redesign (or remove) the "nuclear block" feature. In its current state, it helps perpetuate a hostile and exclusionary atmosphere to new users, which isn't going to help Bluesky grow an active and diverse userbase.

jauntywundrkind 5 minutes ago|||
You have more than one user base.

You have to make hard product decisions about which user bases to serve.

CactusBlue 2 minutes ago||
Then explicitly refuse service, instead of mocking your userbase.
marxisttemp 11 minutes ago|||
They should focus on implementing ActivityPub instead of their useless proprietary protocol
danabramov 6 minutes ago|||
It's not "proprietary", it's openly specified and is literally being taken to IETF: https://docs.bsky.app/blog/taking-at-to-ietf

Also, unlike ActivityPub, it's actually useful for building features that normal people expect from social apps — for example, algorithmic feeds and search, and a single interlinked world (rather than fragmented "servers").

CactusBlue 4 minutes ago|||
Eh, AP has its own sets of problems (underspecified protocol, split-brained on discoverability, new developments are met with hostility in the community)
jauntywundrkind 1 hour ago|||
Meh. People are going to antagonize themselves. Trying to win em all is a fools game.

I wrote this to a discord on the 7th:

> i know it's so obviously stupid, but i like that they are having fun with being online, even if it is at their users expense. and omg the users are so so awful to them, so much. again, it seems obviously bad to do, but i can't help but want them to keep at having fun online anyways.

That was in semi private. I'd de-enohazize the expense part seirously, I'd spin it a little differently now, emphasizing more the Douglas Adams nature of it all:

> In the beginning, the universe was created. This has made a lot of people angry, and been widely regarded as a bad move.

But that is also not owning it either, and I think this is an ownable lesson in just being human too, in deciding whether online mediums are corporate, lawyer, marketing, and engineer checked reviewed approved and wise correct words, or whether there must be some permission to be ourselves online, and some expectations that people are only human, and we should be thankful they are sharing their human experiences with us or not. It's not just having fun: whether we can be ourselves online is in question. Whether that is socially allowed.

(And generally I haven't found the character of the team to be deeply off. They haven't been, in my view, going out of their way to create injury, but they have been sharing sides that people have never wanted to hear!)

I see how this has been a bad taste for some. And I don't want to belittle your feelings here at all. Yes being more correct would be the wise obvious choice. Ultimately though I think these team member's are more beholden to remaining human, having fun, enjoying themselves.

And to creating (to credit another soul in the discord) personal / compsable moderation & filter systems (not top down enforcement!) such that they can enjoy being a "main character" online (like it or not), even in the midst of strident focused directed continual hostility. Which is a capability atproto is truly uniquely without compare set up to support & enable.

Props to the team. Please keep posting. Sorry about humanity. Sorry to people who are upset and turned off by this. No one is perfect, we work with what we got, and our responses are human and our own and valid, whether they are the wisest sharpest most all correct choice or no. With the good willing souls, we work towards synthesis & understanding; hopefully all sides find that agreeable.

marxisttemp 12 minutes ago|||
Why did you deliberately steal Mastodon’s thunder? Why don’t you support ActivityPub?
danabramov 1 minute ago||
ActivityPub does not solve any of the stated goals of atproto.

Comparing ActivityPub with atproto is like pitting Email against Web. These are just differently shaped problems.

yieldcrv 2 hours ago|||
I'm glad you were able to reach your goal, been following your professional journey since I met you at a silicon valley event 10 years ago, looking forward to what you do with the ecosystem
sourcegrift 2 hours ago|||
[flagged]
brendoelfrendo 2 hours ago||
Er, I don't know if she's discussed this elsewhere, but I don't think Jay is trans.
egorfine 2 hours ago|||
Is the new blocking age verification page the kind of innovation we should expect from BlueSky?
yuestion 30 minutes ago||
With the new CEO in place, are there any plans to deal with the obnoxious userbase of Bluesky, and perhaps try to expand it out to reach people who don't exhibit such high levels of toxicity?
whattheheckheck 18 minutes ago||
Yeah its the same plans Elon has for X
pfraze 3 hours ago||
This move came from Jay so that she could focus more on the atproto ecosystem and forward looking development. Personally, I'm happy for her. The CEO role gets extremely wrapped up in operations & org building, and as a technologist I'm not sure it would be for me.

I've met with Toni a couple of times and he seems really excellent. He was CEO of Automattic (Wordpress) from 2006 to 2014, and that means a fair amount of expertise making an open-source-first company work. He cares about an open internet and protocol, and seems very keen to drive the mission forward.

For a little extra assurance, atproto is hopefully quite close to establishing an IETF working group, and the DID PLC Directory is likewise close to establishing the independent entity. Our priorities for an open network are unchanged.

hinkley 2 hours ago||
There is a very common inflection point in companies where the CEO needs to be about maintaining what is built instead of growing forever. You cannot, for instance, when you have 60% market share expect the company to keep growing linearly. The people who do end up stooping to questionable means to grow new markets they have no business growing, like for instance children.

Some orgs will go through three, from founder, to growth, to sustaining.

arbglhcs0 14 minutes ago|||
hiring pfraze was the biggest mistake the company ever made
CactusBlue 2 hours ago||
We don't need "open" networks (Digital Panopticons), we need private networks.
pfraze 2 hours ago|||
Both are good
baliex 2 hours ago||||
What are your thoughts on people self hosting their own websites and blogs instead of posting to big tech platforms? I’d say that extra openness was a good thing. I absolutely believe in privacy as well, and think ownership is important too.
CactusBlue 2 hours ago||
We already could've done that before, just throw a HTML file on a HTTP server on a cheap VPS
danabramov 2 hours ago|||
That's pretty much what atproto is, except it's typed JSON rather than HTML, and HTTP+WebSockets to allow aggregation.

I wrote more about how it works here if you're curious: https://overreacted.io/a-social-filesystem/

CactusBlue 2 hours ago||
and I actually don't hate that bit (I really like lexicons, although I might have approached it in a different way) - what I hate is the aggregation layer. I know that it is possible to have an AppView-less atproto app (e.g. RedDwarf), but I feel like much of the ecosystem still defaults to the assumption that it will go through the Bluesky AppView.
danabramov 2 hours ago|||
Unrelated apps (https://leaflet.pub/, https://tangled.org/, http://semble.so/) don't go through Bluesky Appview (since they need aggregations of different kind of data). I think aggregation is the only model that can compete with centralized services on UX, but of course different apps would need different backends.
verdverm 1 hour ago|||
You may be confusing the Relay, a protocol component run by Bluesky, with the Bluesky AppView

https://atproto.com/articles/atproto-for-distsys-engineers

jeffbee 1 hour ago|||
This is like saying anyone can open a lemonade stand in Mogadishu.
Hamuko 2 hours ago||||
Who is this "we" and where can I read their opinions?
jauntywundrkind 42 minutes ago|||
We have never had an online open public space where each of us has our voice, can shape our experience, can use our own compsable moderation, can integrate with whatever apps we choose.

How, in spite of having no data on what it would be like, people are so confident that leaving shared open connected mediums behind is the only way to go is such a mystery to me.

The radio station I'm on just played a modem tone, Mountain Chill Radio. But I was already gearing up to write what an amazing era this has been, how incredible a rise it has been that we can connect & talk, with so many people. My dialtone travels so much further & that is glorious. I have no idea, feel like I would have no chance to build a good private network for myself, that my life would stagnante and closed, if I had to build my networks myself in private, smuggling the light of my soul to others rather than being able to let it out.

I am happy to be online. I am proud of my "data", my voice, my app records. There's some less pleasant less shiny corners! But it is mad incredible that I get to do this live, that I get to have so many edges of connection and serendipity. People provide the most wild interesting comments and suggestions and topics, ongoingly. I benefit so much from them sharing their lives.

I spiritually believe deeply that we have our light to share with the universe. To turn your nose up at sharing, to renounce & see only evil, to let the Fear Uncertainty and Doubt, this spectre of the closed/bad/no-good controlling systems shape our thinking here is a pandora's box: I say you are shutting the door right as hope is finally trying to get out.

multisport 3 hours ago||
Just to say the obvious: the new CEO is a VC partner and former CEO of Automattic. That seems very bad, no matter how "committed" they are to the vision of Bluesky.
mjr00 2 hours ago||
Ultimately the goal "build a nice community where people can enjoy social interactions" is fully incompatible with "build the next Everything For Everyone Social Website like twitter/facebook/instagram/youtube/tiktok/etc so that we can get 5 billion users and start pushing ads at people". Unfortunately once you take VC funding, you no longer have the option of doing the former.

From an actual content perspective Bluesky is fine, but there's no investor who would take a look at the site's user statistics[0] and say "oh yeah things are going great." There needs to be drastic changes if investors hope to have any return on investment.

[0] https://bsky.jazco.dev/stats

pron 2 hours ago|||
Another problem is that Twitter's demise left people who liked the format disenchanted and suspicious (and rightly so), and because of that, trying to recreate Twitter is bound to fail, at least until some more time passes.
ghaff 2 hours ago|||
For whatever faults the old Twitter had pre-Musk, it did establish a certain critical mass for a certain type of short form threaded discussion which seems to be largely dead at this point.
alex1138 1 hour ago||
Jack seemed interested in the protocol side of the house and making a good product that was in spirit of the internet, it also had a mix of people you might know IRL (with reasonable privacy defaults) and official sources/public figures. I don't think he was much interested in the censorship, it feels they got run over by a bunch of activist types during covid (who decided it was de rigeur to censor real doctors for perceived 'misinformation'). Jack started work on Bluesky and now is involved in Nostr

Speaking personally, supposedly Twitter now (X) still has a bunch of censorship and I don't especially like Musk (but what he did was valuable, showing Jay Bhattacharya he'd be put on a trending blacklist) and the site is... well, I should be able to follow threads without having an account but they crippled it so much. It reminds me of Instagram, "log in to see any PUBLIC page"

ValentineC 1 hour ago|||
Twitter's main problem wasn't the network, but fElon Musk running amok.
pron 37 minutes ago||
Of course, but the damage was done.
verdverm 1 hour ago|||
That user number is not reproducible last time I tried (~8 months ago). I was looking at the code the other day and saw what I believe is one of the reasons, but I still couldn't find several million accounts (>10%), which is pretty hard to lose. (8+ bsky run pds equivalents)

This also does not account for (1) people with multiple accounts (labellers, feeds, bots, intent) or actual activity (significant % are likely churned, didn't delete)

mjr00 1 hour ago||
Even if the stats are off by a factor of 10 it wouldn't matter. You could remove the numbers from the user axis entirely and it would paint the same story: there were massive user influxes after the 2024 US election and the inauguration in January, but user retention has been on a steep decline for the year+ since.

Again, this is not a reflection of anything bad about Bluesky as a user. IMO a smaller and more focused is a good thing for the actual community, hence why I read/post on HN and not Reddit or Twitter. However as an investor there's basically no way to interpret those statistics as anything but bad.

verdverm 53 minutes ago||
Strong agreement, though I would say it looks to have reached a stable level for now. I've found several subcommunities that I can get good info from. I'm curious how the '26 election cycle will affect things, already seeing increase political discourse.
jsheard 3 hours ago|||
He's only meant to be filling in temporarily per the Wired article, but we'll see.
multisport 3 hours ago||
Fair enough, I've never been involved in a CEO recruitment, I can't imagine the candidate pool tends to include people like the previous CEO of Bluesky
marksomnian 3 hours ago||
It's not that unusual to have an interim CEO hold the reins (read: sign anything that needs the CEO's signature) while a permanent one is found.
alterom 3 hours ago||
That's not what the comment you're responding to is about.
ribosometronome 3 hours ago|||
Apologies, I'm probably under a rock, but why is that bad? I see they're behind WordPress but am not sure what the 1:1 is. The WP Engine stuff?
Legend2440 3 hours ago||
There was some WP drama between Automattic and the WP community a while back.

Also the whole point of Bluesky is that they aren't supposed to be a big evil silicon valley tech company. But now you have a silicon-valley VC running the thing.

orphea 3 hours ago|||
Matt M. was behind the drama from WordPress' side though. It looks like Toni Schneider left in 2014.
rmccue 2 hours ago||
Toni was in fact the adult supervision brought in by Automattic’s board when the company was young and Matt was inexperienced.
bombcar 2 hours ago||
And apparently adult supervision was needed.
qingcharles 47 minutes ago||
And still needed...
captainbland 3 hours ago||||
They'd already taken VC money hadn't they? It's got to be said though that tech startups are getting very formulaic. Monster of the week vibes.
bananamogul 2 hours ago||||
"Some drama"...yeah, the way there was drama between Germany and the Soviet Union back in 1941.

Automattic's Matt Mullenweg is downright insane. Just google their war with WP Engine and by extension the entire WordPress community.

sieabahlpark 3 hours ago|||
[dead]
RIMR 1 hour ago|||
To be honest, I was never entirely on board with Jay's almost exclusively cryptocurrency background. I think she's done an acceptable job as CEO, but I have also felt that leadership at Bluesky was never good enough to see legitimate success.

Today, Bluesky remains largely undermoderated and they have managed to bake in more toxic features Twitter ever did in such a short timespan. Its success is largely driven by having a UI closer to Twitter's original UI than any other alternative, and taking a stronger stance against far-right rhetoric than Twitter.

The only technical saving grace is the broad control you can take over the algorithm to avoid the content you don't want to see, but Bluesky is generally covered with more calls for violence than their nascent content team could ever actually deal with.

And I have yet to actually see a real use of ATproto that isn't just immediately blown out of the water by ActivityPub.

But I digress, the new CEO pretty much hammers that final nail in the coffin for me. I have zero belief in Bluesky to be anything but another awful corporate corner of the web that I should avoid.

reverius42 29 minutes ago||
> Its success is largely driven by having a UI closer to Twitter's original UI than any other alternative, and taking a stronger stance against far-right rhetoric than Twitter.

These things are very valuable, and if Bluesky can't succeed doing them, I hope someone else can.

Bnjoroge 2 hours ago|||
The vision of Bluesky isnt compatible with it existing in a capitalistic society.
paxys 3 hours ago|||
Why is that bad?
plsft 3 hours ago||
thats not a good sign
jrm4 3 hours ago||
Doomed from the start. It took me a while to figure this out, but ATProto is generally a bad idea; maybe even worse than Twitter.

Which is to say, it provides a more robust model for your (true) information and data to be exploited by others than even the Twitter model.

The Mastodon-slash-email model that relies on individual servers is better because decentralization is safer -- Those models bear more genuine "ability to delete" and more "plausible deniability."

Zak 2 hours ago||
The Mastodon model does not offer much ability to delete. Well-behaved servers will honor delete requests, but the protocol doesn't mandate it. Additionally, a user cannot generate delete requests if they get banned from their server or the server shuts down. Users and server admins can't control whether another server permits archiving of their content. Mastodon and other fediverse software allows following public posts by RSS, and RSS clients might keep them forever.

The only reasonable understanding is that these protocols are for for publishing to the public. It is not possible to reliably retract anything published to thousands of other peoples' computers. We used to try to teach people that the internet is forever, and that's even more true with federated protocols. That doesn't make them a bad idea.

jrm4 1 hour ago|||
Actually, yes, it does.

Or more precisely, it might. We now have a better idea of how people actually behave and it's not in accordance with "the internet is forever," and I have no interest in blaming them for 'human nature' in that way.

And it's all still dangerous. Again, I know the internet is forever, but someone else posting about ME might not.

This isn't an individual thing. It's "ecological."

And I have no interest in making Big Brother THAT MUCH EASIER to build.

NoahZuniga 2 hours ago||||
But at proto is equally open? You can also just save all of at proto.
Zak 2 hours ago||
You can save all of anything someone makes public with ATProto, ActivityPub, or RSS. You can do that with anything someone puts on a web page too, but those protocols simplify automation.

I understand why people want to be able to delete things from the internet, but it doesn't work that way. It has never worked that way. It can't work that way unless every computer is locked down to running remotely attested government-approved software, and that's obviously worse.

ghaff 2 hours ago||
Once you hit publish, it's public and anyone and everyone can save a copy and distribute it. If you don't like that, don't hit publish.
verdverm 1 hour ago||
ATProto won't be this way for much longer. Permissioned data is coming and will not be broadcast or accessible without grants. This will sit next to the public data, but separate.
RIMR 59 minutes ago|||
I think it's important to remember that decentralization is a barrier to having control over your data. If you're going to participate in these systems, you should treat everything you do as permanent, because by design you will not be in control of where that data is stored.
lukev 2 hours ago|||
You can care a lot about plausible deniability and the ability to delete your own data, but it seems a bit weird to denounce a whole ecosystem as "generally a bad idea" on those grounds, when that is a deliberate anti-goal of the system design.

Don't use it if you don't like it. Some of us like the strong identity and content verification.

jrm4 1 hour ago||
"Don't use it if you don't like it" is not a sufficient response here, because the gathering and verifying of personal data is NOT PURELY AN INDIVIDUAL PROBLEM. You might post about me. Etc.

Proverbial Big Brother ALSO likes "strong identity and content verification."

fritzo 3 hours ago|||
The community has voted for convenience over privacy, and twitter and bluesky have won over mastodon. You're right, but people don't actually care about privacy
lukev 2 hours ago|||
Bluesky is very intentionally about public posting. It's a bit weird to say people "don't care about privacy" when speaking of a platform designed to amplify and distribute posts as widely and effectively as possible.
PaulHoule 2 hours ago||
There is a lot of weirdness around Mastodon, particularly some people can’t seem to make up their minds if they want the stuff they post to be visible or not.
jrm4 1 hour ago||
Exactly. And I'm willing to be that Bluesky folk might be somewhat similar because they haven't figured it out yet.

Except that the design of Bluesky severely increases the possibility of your data getting out of your control. And I can hear the immediate responses of "oh if you didn't want it public, don't post it," but as should be frightfully obvious -- not everyone thinks like that.

ajsalminen 2 hours ago||||
I'd rather say Twitter and Threads are the current winners if we're talking about userbase. Bluesky is basically in the same league with Mastodon while those two are so far above that you can't even see them without a telescope.
jrm4 1 hour ago||||
I mostly don't like this take because it presumes a precise definition of privacy that we all agree on. And it's not even remotely close to that, which is why I think the Bluesky model is perhaps insidious.
fritzo 1 hour ago||
Good point. For sake of argument, how about this stratification of privacy levels:

twitter/x/bluesky - a big tech company owns your data

mastodon - a grassroots community organization owns your data

zulip - someone you've met personally owns the data

your blog - you own the data

(and yes these are a bit of a category error, but to achieve privacy maybe we should broaden the category and sacrifice reach)

ghaff 3 hours ago||||
As someone who was once an avid twitter user, my sense is that Mastodon--after a somewhat hopeful start just never gained the network momentum. Bluesky came closest to Twitter's old reach but is still something of a shadow of the old Twitter (as Twitter/X is these days as well).
lich_king 2 hours ago|||
Bluesky is not just a shadow, it's on a pretty steady decline. Their DAU numbers are dropping every month. Which probably tells you something about the unspoken reason for this change.
rekmarks 2 hours ago|||
No they’re not? https://bsky.jazco.dev/stats
lich_king 2 hours ago|||
Yes they are? E.g., https://api.backlinko.com/app/uploads/2025/11/bluesky-websit...

This is also visible in your stats if you extend the time window. They had a peak in 2024 and are pretty much declining month to month ever since.

haunter 2 hours ago||||
Are we seeing the same? All the stats are steadily going down https://i.imgur.com/QJakG56.png
PaulHoule 1 hour ago||
I’d describe that last six months as ‘sideways’ —- what was that surge near the end of last year?
ajsalminen 57 minutes ago|||
I believe that surge was Elon announcing AI image editing on X and a bunch of Japanese artists and their followers trying out Bluesky.
verdverm 1 hour ago|||
My understanding was the end of year time off / holidays, as compared to the dip around thanksgiving.
verdverm 1 hour ago|||
Jaz's stats are sus, use this instead: https://bskycharts.edavis.dev/edavis.dev/index.html
ghaff 2 hours ago|||
Without researching actual numbers, it feels like that whole category of social media is pretty much uninteresting at this point. Not sure what really replaces it given that Facebook seems increasingly infested with AI slop and sponsored posts.
verdverm 1 hour ago||
More IRL time with other people hopefully.
rakovsky89 1 hour ago|||
Twitter/X is thriving, what are you talking about
alterom 2 hours ago||||
>You're right, but people don't actually care about privacy

The entire point of a platform like Twitter / Bluesky is reach, not privacy.

Posts and discussions there are meant to be public, and highly visible.

It's not that people don't care. It's that this is not what the platform is for.

What's important for a platform like that is not even anonymity, but functional pseudonymity.

And that thing is on its way to the effectively outlawed with the push for "age verification".

People do notice it and leave [1], but at some point, there might be no place to go to.

[1] https://www.reddit.com/r/privacy/comments/1rmlzhy/welp_goodb...

jrm4 2 hours ago||
I 100% agree, I always thought that even Private Messages were a bad idea.

But no, we're way past "if you don't want it public don't post it." and then wiping our hands and being done. We need to think in a policy kind of way on this.

And again, things are already dangerous -- but ATProto makes them more dangerous. It's something like a chain-of-custody thing. I think the world is collectively safer where the gathering of data like this is less reliable and less verifiable.

ATProto's model makes the building of the proverbial evil Big Brother panopticon thing a LOT easier.

archagon 2 hours ago||||
If a social network stays comparatively small but still active, I see that as a huge win. Half the people I follow are happily on Mastodon. I don't see that changing anytime soon.
PaulHoule 1 hour ago|||
I am on a bunch of socials but as time goes by I like my cohort on Mastodon better and better.
verdverm 1 hour ago|||
Many a Discord server would agree
AlienRobot 1 hour ago||
What? You don't even need to understand how Mastodon works in depth to realize that sending a post to 500 different servers owned by completely different people in completely different jurisdictions is going to make it harder to delete later.
haunter 3 hours ago||
If you follow live sports then Twitter is still unparalleled because people (and broadcasters too) upload highlights in near real time. Every event, goal, home run, crash etc.
nomilk 15 minutes ago||
Are there tools that let users post to both simultaneously? (e.g. similar to how streamers can simultaneously stream to Twitch/YT/X easily)
ChicagoDave 2 hours ago|||
They are aware:

https://jobs.gem.com/bluesky/am9icG9zdDqRK9D8osOaeyyESJ7cPsX...

Job opening to build sports relationships.

rorylawless 41 minutes ago|||
For high-level football/calcio/soccer at least, Reddit is and has been better for a long time. Often goal and other key highlights are uploaded before the broadcasters.
qingcharles 44 minutes ago|||
There's an absolute ton of niches which are completely anchored to Twitter. It's hard to get a whole raft of people to move at once :(
Aboutplants 2 hours ago|||
This is massively true and was the last thing that I had to overcome when dropping Twitter. Certain sports have better engagement than others but it is pretty staggering the difference. If BlueSky could figure that out then they would have a legitimate shot at substantial success
haunter 2 hours ago||
>If BlueSky could figure that out

It's a "people problem" not a technical one. For example if you are following anything from Asia, or just generally from Japan and Korea you will most likely see it on Twitter, there was never a big exodus of users there. Bsky has almost 0 engagement. Just watching WBC this week and I wanted to see korean highlights of their games. They are all over on Twitter, nothing on Bsky.

small_model 3 hours ago||
[flagged]
jeromegv 2 hours ago|||
Elon Mush has introduced political biais in the algo, not all opinions are worth the same when you have a white suprematicst at the reign.
tryrrr 2 hours ago|||
[dead]
reagan83 2 hours ago|||
[flagged]
mjmsmith 2 hours ago||
Why does the very existence of bluesky make so many people angry? You're free to stay at the Nazi bar if that's where you're comfortable.
dutchCourage 2 hours ago||||
Musk is openly and heavy handedly messing with the recommendation algorithm to fit whatever views he wants to push. On top of that, he started paying people for their viral tweets, which promotes content farms and rage bait.

It is not a place that is trying to showcase diverse opinions in an unbiased way.

archagon 2 hours ago|||
Why would I use a social network run by someone with opinions straight from the pages of Stormfront? I don't need white supremacy mixed in with my light recreational reading, thanks.
small_model 43 minutes ago||
Not being ashamed of being white doesn't make you a Nazi. The woke era was more like the Nazi brigade, cancelling, doxing and attacking people for not following their far left wing group think. Thank god those days are over.
AJRF 3 hours ago||
I've found lately that between age gating and twitter being - well I don't want to get into it - I am no longer looking for replacements - I just want to stop using those parts of the internet.

Now I am down to file sharing, email and functions related to my job, a little youtube - but trying to ween myself of that. The internet as I knew it is dead.

alexose 39 minutes ago||
Toni is very well regarded among Automattic employees. I'm personally stoked to see him work on Bluesky.
ElijahLynn 24 minutes ago||
Clickbaity headline: Seems more accurate to stay stepping to the left, instead of stepping down. Stepping down implies leaving the company, which is not the case as Jay is moving into the Chief Innovation Officer role.
DiabloD3 3 hours ago||
Huh, I guess betting on Mastodon winning was the right bet.
embedding-shape 3 hours ago||
Mastodon already won, by being used by people. Bluesky also won, by also being used by people. Not sure if this is a "winner takes it all" scenario? As long as you can host it yourself, I don't really mind where people are, both seem to work and have "won" for what they set out to do.
lich_king 3 hours ago|||
It is a zero-sum game in some sense, because you go where your friends or "influencers" are.

Mastodon ended up losing its user base to Bluesky during the early Twitter exodus because many influencers and journalists wanted to have an "elite" status and a special relationship with the platform, so they preferred a platform owned by Dorsey to some hippie open-source thing. Bluesky, in turn, ended up losing back to Twitter/X when it turned out to be a place where you mostly talk about how awful Twitter/X is.

I want to say that we don't need social networks where we constantly interact with hundreds of thousands of strangers, but I'm writing this on HN, so...

dv35z 2 hours ago|||
Just an anecdote - I never used Twitter/X, and never used BlueSky. Recently (about a year ago), joined Mastodon. I enjoy it, find a lot of value there, and have interesting conversations (recently about Mint Debian Linux & sound-systems, and also maker-space CNC design tools). There seems to be active investment in good features & quality on the platform, including making it easier to host your own organization server.

I believe, due to the format of engagement, its easy to spend a lot of time there scrolling - so consider

(1) only using the platform on your desktop computer, instead of phone,

(2) limiting time - 25 minutes a day is enough!

(3) Mute spammers, complainers, people with negative attiudes - you can't catch them all, but you can intentionally shape your experience over time.

(4) Subscribe to tags of your passions (example: #piano, #makerspace, #drawing, #cats, #jujitsu, #cncrouter, #3dprinting), and try to lean into that instead of getting caught up in endless political reactions - which never ends. You can be intentional, and subscribe to people who have a positive vision for the version of the future you prefer.

carefree-bob 1 hour ago||||
Curious, how many people do you need on a social network before you can find someone to talk to or before it is engaging enough for you?

I certainly don't need a billion users. I think I'd be happy with 100,000 users -- what is your number?

I think this is related to the question of how big of a city do you need to live in before you can find something to do and are not bored living there. I'm fine with a city of, say, 50,000-100,000. That is more than sufficient for me to find an appropriate number of likeminded friends and neighbors as well as interesting pursuits.

lich_king 1 hour ago||
> Curious, how many people do you need on a social network before you can find someone to talk to or before it is engaging enough for you?

I don't think that's a meaningful parameter to think about? I'd say that on any social network, I have meaningful, ongoing relationship with maybe 20 people. I suspect that's the norm. But that doesn't mean you can join a social network with 20 users and get that. I mean, if it's a mailing list for friends and family, sure. But not if it's 20 randomly-selected strangers from around the world.

So the critical mass to make the "random stranger" type of a social network work is much, much higher than the number of daily interactions you need to keep coming back.

carefree-bob 1 hour ago||
Yes, all you use is 20, but as the number increases the odds of you finding your 20 goes up. I'm saying in 100,000 roughly randomly selected people, I have basically a 100% chance of finding my 20. 50,000 is probably enough.

By the way, if your number is not the same as mine, I am not intimating that this makes you deficient in some way. Everyone has their own number.

BeetleB 1 hour ago||||
> It is a zero-sum game in some sense, because you go where your friends or "influencers" are.

Bluesky and Mastodon users can interact with each other (provided both parties opt in). I'm on Mastodon, but I see my friend's messages (he's on BlueSky) and vice versa. My replies show on up on BlueSky and vice versa.

ascorbic 1 hour ago||||
Bluesky won over Mastodon because the fedi model is fundamentally flawed in its UX. For a flood of people wamting "Twitter without Nazis", Bluesky was a good match. I don't think Dorsey had anything to do with it, because the influx happened after he'd already severed all ties.
ajsalminen 53 minutes ago||
Some people are getting introduced to similar and in some ways worse UX on Bluesky now that there are some actual efforts to make it slightly less centralized.
PaulHoule 1 hour ago|||
Sometimes I think more the toxic people who wrote about politics and identity on Mastodon moved on to Bluesky when Trump got elected.

I don’t see why it is “zero” sum, nothing stops you from posting to more than one social. I mean, I have relatives on Facebook and no prospect for getting them to change so I cut-n-paste what I posted on Mastodon to Facebook, Bluesky, LinkedIn, Tumblr, and all sorts of places.

verdverm 3 hours ago||||
Since developing on ATProto, one thing I have hoped for is less of this "winner take all" world. I think the protocol can be for much more than social media, could do dropbox if permissions and private data are designed well. This comment by the main protocol dev working on this does not inspire confidence on my part.

https://bsky.app/profile/dholms.at/post/3mfsehg6ius2a

dbbk 1 hour ago|||
"Mastodon already won, by being used by people" I'm sorry what
rvz 3 hours ago||
What did Mastodon win exactly?

Threads being the biggest Mastodon instance and federating with mastodon.social (Meta signed contracts with instance maintainers to do so) and the other 3 largest instances (Pawoo, baragg (d_o_t) net, and mstdn (d-o-t) jp) taking up more that >70% of the total users using it?

That doesn't sound good.

The CEO sold all of us out and was the only one that made real money on Mastodon.

jeromegv 2 hours ago|||
In what world did the Mastodon CEO made money out of Mastodon beside the small public salary he's been taking? You are making things up.
rvz 3 minutes ago||
> In what world did the Mastodon CEO made money out of Mastodon beside the small public salary he's been taking?

Here on Earth, Europe, Germany, Berlin, Mastodon GmbH.

So he didn't tell you that he got a €1M one-off payment from Mastodon? [0]

> You are making things up.

It is true. [0]

[0] https://techcrunch.com/2025/11/18/mastodon-ceo-steps-down-as...

BeetleB 1 hour ago|||
I won't doubt your statistics. In practice, my experience is that it really is distributed.

I just went to my feed (only people I follow), and although mastodon.social showed up a few times, the majority of users I interact with are on distinct servers. So out of 20 people, I see 17 different servers.

My feed will not be impacted much if mastodon.social dies.

amadeuspagel 3 hours ago|
> and proved that a values-driven social network could thrive at scale.

How could a social network, or anything humans create, not be values-driven?

rchaud 3 hours ago||
"values-driven" is the TedTalk-ified equivalent of MBA-speak like "synergy". Meaningless and unmeasurable, but sounds good in a pitch deck.
_heimdall 3 hours ago|||
Values aren't the only motivator, unless you take an extremely broad definition of values.
plufz 3 hours ago||
Yeah, the value of money is ironically usually not what we mean with ”values”.
paxys 3 hours ago|||
The only value driving most things you see online is the value of money. Which is not the kind of values they are referring to.
Zigurd 3 hours ago|||
I suppose in the same way that all eating is health and nutrition driven. Good or bad.
mcdonje 3 hours ago|||
Seriously? If a company is publicly traded, they're legally required to prioritize shareholder value, unless they're a benefit corp or something with multiple bottom lines. I suppose you could call it values-driven to drive up the bottom line, but that's not normally what people mean.
jakelazaroff 3 hours ago||
IANAL but no, executives are not actually legally required to increase shareholder value.
verdverm 2 hours ago|||
They generally are aiui. Bluesky was formed as a PBC, which is basically a corporation where investors cannot sue for deralict of fiduciary duty.
irishcoffee 2 hours ago|||
https://en.wikipedia.org/wiki/Dodge_v._Ford_Motor_Co.#Judgme...

Allow me introduce you to the inception of enshittification

jakelazaroff 1 hour ago||
The section you linked to says the decision was non-binding, and the next section includes multiple quotes disputing the idea that such a legal requirement exists.
relaxing 3 hours ago||
You know how there are two sexual orientations: straight, and Political?

It’s sort of like that.

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