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Posted by tezclarke 5 hours ago

I wanted to build vertical SaaS for pest control, so I took a technician job(www.onhand.pro)
195 points | 76 commentspage 2
deweywsu 3 hours ago|
This might be a bit of a gold rush of sorts at first, in that the first people to transition from tech to running a small business, whether tech-enabled or not, will find a bigger piece of the pie waiting for their taking. But as the stream of many others increases over the years, the pie's slices will get smaller as competition for the same market segments increases. Not trying to paint doom and gloom, just that I'd imagine, as the author says, this kind of white to blue collar shift will accelerate, and as it does, competition will rise, lowering the chance for overall profits.
linkjuice4all 3 hours ago||
In my limited “ai transformation” experience the biggest gains seem to be just forcing down some of the walls between these different systems. Larger, more well run places were probably integrating all of their systems/data/etc so there was none of this low hanging fruit. It seems AI as a forcing function of combining data sources to feed into the AI just had the beneficial side effect of connecting all the crap.
tezclarke 3 hours ago||
Getting data into the crm without physical input is a good quick win. Techs will often drive and type at the same time. Another good win is scheduling the right technician for a job when the customer call comes in. Lots of companies building these agents at the moment and a challenge for them is how to get into customers at scale.
deweywsu 1 hour ago||
How did you get such a good sense for business alongside implementing solutions with programming? Did you have experience doing this before?
tezclarke 1 hour ago||
I'm non-technical so I don't code, although I'm able to do a lot more myself than a year ago, with AI / claude cowork.
TurdF3rguson 3 hours ago|||
Is it a gold rush or a pie eating contest? (I need to know if I should be selling shovels or forks).
deweywsu 3 hours ago||
That said, this guy is a superstar. This kind of application of skill to a totally different business paradigm to improve it is what I'd love to spend my time doing. Knowing my personality, once I improved the business, I'd get bored running it and move on to finding something else to improve.
tshaddox 3 hours ago|||
Sounds great for people who need pest control tool services!
TZubiri 3 hours ago|||
What's the gold rush in this scenario, just business in general?

Doesn't seem like it can be a tulip if it encompasses all productive endeavors.

est31 2 hours ago||
The end game is a resource based economy as all sorts of labor becomes cheap.

Think of Saudi Arabia, Iran, Putin's Russia, or Norway. I.e. risk for highly nepotic dictatorships, with the potential that it might end up well despite the odds (Norway).

Before, if you made a product that improved the lives of everyone, say you invented Google or Heinz ketchup, you could make a lot of money through that, and you did a good deed and became rich the same time. The masses of humans would reward you for delivering the benefits of your invention to them by giving you a piece of their work output.

As their work becomes less and less worth, why focus on those humans though? I am asking rhetorically of course.

An economy that thrives from innovation enriches the innovators, making them powerful. A brute in power causes the innovators to leave or in the worst case, he mass-executes them outright (think of what Stalin did in Russia). With AI, you can have a brute in power though, as an oil rig or datacenter can be protected by a bunch of machine guns.

An economy with AI everywhere will be, after a short and very innovative period, just be about who controls which resource, i.e. water for a datacenter, production lines for robots, mining rights, operational control of robot fleets, etc.

The working 95% will probably experience a sharp decrease in purchasing power, making a lot of products unaffordable to them, so consumption wise we'll have a further shift towards plutonomics. The owning top 10% will probably be affected by this major shift in consumption as well, E.g. a tower full of condos becomes worthless if the tenants can't pay rent because they got laid off, etc.

Need for robots and AI will further increase. Eventually most economic activity will revolve around those robots. It's a bit like paperclip optimizer here, whether those robots protect gay luxury space communism from counterrevolutionaries, or they project the will of the Davos council of Forbes 400, economically it will be quite similar.

There will still be human societies, humans will still talk to other humans. We won't be all exclusively conversing with LLMs, I doubt that. There will still be social mobility but it will revolve around nepotism, lying, and various escalation steps of war.

We might end up in different scenarios depending on the country, but some countries like Germany might lose relevance as most of their value lies in stuff that is going to be replaced by AI, i.e. they have less natural resources, or they have been depleted already.

We might also see companies that automate everything from end to end, from mining to producing and running weaponized robot fleets. Shareholders of those companies will do great too, if the leadership of the companies respects minority shareholder rights that is (why should they though, they will outgun any law enforcement).

Do I like this future? I don't think so. We will probably have solved cancer, communicable diseases, and aging in the next 30 years if AI continues its successful trajectory, but not sure if it will be accessible to 8 billion humans.

ozten 2 hours ago||
William Burroughs on 1959 HN: I wanted to write Naked Lunch, so I took a pest control job.
nomilk 3 hours ago||
Love stories like this, where someone learns some completely orthogonal domain for educational purposes.
bashtoni 4 hours ago||
I love this, the perfect antidote to all the stupid startup-bro grind bullshit posts.

You put in real work to understand the business landscape and typical pain points. With AI, implementing solutions has become much easier but knowing what the problems are and how to solve them hasn't.

impish9208 2 hours ago||
The bugs are the feature!
tezclarke 2 hours ago|
Bugs are top of funnel.
taude 3 hours ago||
You can't offshore pest control.
ozten 2 hours ago||
But you can onshore pests... wait, Nutria pest control and generate demand by ... introducing Nutria to untapped markets!
downrightmike 1 hour ago||
We did with the central american hook work fly etc prevention programs
colesantiago 4 hours ago||
There is definitely money in the pest control SaaS business, mine is running at $2M ARR for a few years now.

There are lots of antiquated operators not having newer technology for pest control, which makes this area lucrative for even $50K MRR.

Go for it!

d675 4 hours ago||
also starting in a blue-collar field soon as an operator-ish in a facility management company. I've already lined up an awesome new SaaS in the main industry. Pest control will be one of the verticals the company has customers fo so I will be keeping an eye for it, was thinking of just starting a pest control business it self.

Does your software do anything fancy or is mostly for organization, good workflow, and being the central source of truth?

Did it require a lot of development after getting a few customers on boarded?

are you a 1 man show?

tezclarke 4 hours ago||
Congrats - what's the company called?
system2 3 hours ago||
How long was the employment at the pest company? At any point, did anyone treat you like you were stealing their business? I thought about this approach, but I chickened out many times because of the possible confrontation.
tezclarke 29 minutes ago|
No, and to be absolutely clear, you should not be dishonest or fabricate.

I was up front that I was exploring getting back into blue-collar, coming off the closure of my startup, and that I wanted to get into sales but wasn't sure if this would be a long term thing as it's a totally new industry for me.

We were aligned on giving the technician job a try before moving into sales, and it's common for people to take that path as you can't really sell the services if you've not done the job for a bit.

Important context - I am not a tech millionaire. The top guys regionally at these companies earn $500k+, and some are in the $Ms, so if there was a route to be top pest guy at BigCo, I was up for it!

1970-01-01 5 hours ago||
So how is hiring going to be handled at this new company? Is he expecting people to just show up and start working?
tezclarke 5 hours ago|
We will recruit technicians who are aligned with the tech-enabled approach.
johnea 5 hours ago|
GTM? Does that mean Get The Money?

Assuming everyone knows your acronyms is just not a good writing style.

Since I couldn't understand how s/w was going to get opossums out of anyone's basement, I think the correct decision was made: hands on!

You deserve accolades for making this choice. Good Job!

Like any physical trade, this is by it's nature a local only endeavor. So a web presence that is primarily visible to geographically local potential customers would be most effective.

Any aggregation is really just a way to skim some of the profits from the people actually doing the job. That is to say, GTM according to my definition above.

Personally, when I can't get an in-real-life personal referral to some trade, and I'm forced to do web search, I always spend extra time to try to find a web page that is put up by a local company, not an aggregator.

Things like plumers.com (this is a totally made up example, not referring to any real website) I find to be extremely irritating. Since they have absolutely nothing to do with whoever will eventually show up and do the work.

This form of aggregation through, is extremely common today, and a very large part of why the modern internet sucks.

craigslist.com (the actual website) used to be a good example of referring local services, until it was overrun with spammers and scammers.

Will this correct? Will we proceed to the dead internet? Who knows! What next weeks exciting episode to find out...

tezclarke 4 hours ago||
Go to market - e.g. how to sell your thing.

For residential / consumer markets, referrals are the gold standard and I agree to an extent about the local focus. A lot of PE (private equity) backed roll-ups result in a worse customer and worker experience as they try to force scale too fast.

Some PE companies will open a local market by initiating acquisition conversations with all local players, low ball everyone, buy some and for a short period dramatically reduce pricing to force the hold-out cohort to sell at an even lower price. Not good for communities.

The unlock to balancing scale and customer / worker experience is creating the right incentives for people to adopt the behaviors you're after. This is why bolting on SaaS or AI to established companies is tough, as the staff often don't want to change and will leave - which is bad in a tight labor market.

Searching for home services online is totally broken and is a tax on buyers and operators. HVAC contractors pay on average $600 for a closed lead from online ads, and close about one in four / one in five leads.

TurdF3rguson 3 hours ago||
I read it as Google Tag Manager, lol.
9x39 5 hours ago|||
https://en.wikipedia.org/wiki/Go-to-market_strategy

GTM is ubiquitous on the business side.

If you read his post, there's significant effort not "catching opossums" but waiting or churning through admin overhead - wasted time, which maybe he can translate into $. This much inefficiency is...common in many businesses.

parallel 4 hours ago|||
s/w? Does that mean sidewalk?
stbtrax 4 hours ago||
bizarre take and writing style. if the saas enables them to be more efficient it's overall net positive
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