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Posted by virgildotcodes 5 hours ago

Apple raises prices of MacBooks, iPads(www.reuters.com)
https://9to5mac.com/2026/06/25/apple-price-increases-mac-ipa...
236 points | 449 commentspage 3
GL26 5 hours ago|
Saw a post two days ago right here about Apple raising its prices, and asking "when ?", should have bought 10 macbooks yesterday : https://news.ycombinator.com/item?id=48643079
BigTTYGothGF 5 hours ago|
What would I do with ten macsbook?
caboteria 5 hours ago|||
They would make an excellent Beowulf cluster.
GL26 5 hours ago||||
Resell them, or make a tiny hosted cloud farm to help devs that don't own a mac build an app for ios
BigTTYGothGF 4 hours ago|||
Seems like an awful lot of work.
worldsavior 5 hours ago|||
Sell them.
theturtletalks 2 hours ago||
I wonder if they will give more for trade-ins now or keep the old rate and just resell it at these higher prices.
bochoh 1 hour ago||
I just checked this. I bought a secondhand 15" M4 Air last weekend and the trade-in value is still $630. So no, trade-in values didn't go up 20%.
crest 2 hours ago|||
That's cute.
qingcharles 2 hours ago||
My sweet summer child.
brandon272 5 hours ago||
Was looking at upgrading my M1 Air (16/1TB) to an M5 Air (24/2TB). This price increase changes the time horizon of that upgrade from “now” to “let’s try and get 18-24 more months out of this thing”.
electriclove 4 hours ago||
Prices have not updated at some retailers yet (Amazon, Best Buy, Costco). Get a move on! Prices are not going to come down anytime soon
brandon272 3 hours ago||
Unfortunately the configuration I need is not available through any of those retailers.

The way I approach these purchases is amortized cost over time. I do not expect prices to be lower in 2 years but if I can keep using my older hardware for longer, I am more open to absorbing the blow of the higher cost down the road.

sirbutters 1 hour ago||
Honestly the M1 Air still has many years of life still. It's an amazing machine.
tra3 3 hours ago||
I've been dragging my feet on upgrading my M1 Air, guess now I'm just going to wait a bit longer. Truth be told, it's still sufficient for web dev but I figured at ~5 years old I should upgrade it..
powersurge360 2 hours ago||
I had an M1 Pro MacBook and I agree with you about not needing a new computer. However, it seems like things are at best going to be the same if not worse over the next 5 years with AI prices. I went ahead and updated because although I’m still happy with my M1 Pro today, I am unsure how it will fair over the next 5 years.
akulbe 2 hours ago||
That's why I updated, as well.
tensor 2 hours ago|||
My M1 Max is still great. I was considering upgrading before prices went up but decided to just wait. I will admit though, a tiny voice in my head is telling me prices will never come back down, even if the ram shortage goes away. :-(
dofm 2 hours ago|||
I think it is fully likely that Apple will extend the life of the M1 in OS support terms because of this problem.

They don't have much choice but to phase out Intel support, but they absolutely can make the choice to extend support for anything they make themselves, and they may well judge that deciding not to abandon support for the more price-sensitive to tide them over is worth the extra engineering cost.

I personally will work on the assumption one more price rise is coming this year.

SoftTalker 2 hours ago||
They can "make the choice" to continue Intel support also. It's not like they don't know what chips they used and have all the insider NDA info about them.
matthewfcarlson 2 hours ago|||
It's a pretty huge cost to support an entirely different set of hardware with different kernel extensions and an entirely different build (x86 instead of arm64e). Could apple choose to do that? Absolutely. But the cost of supporting an M1 is very different than the cost of supporting Intel.
dofm 2 hours ago||
Yeah. I also meant that this is an inflexion point with Apple Intelligence at the OS level.

I suspect you cannot simply sprinkle AI functionality through an OS and manage the difference between unified and non-unified VRAM without noticeable tradeoffs.

The marginal impact of adding some tiny amount of foundational model use to an existing app function is very different between the two.

More so if you want to augment some existing functionality with model use, more so still if you were going to replace some functionality with model use (which I suspect is not yet happening).

You could do it if you were not concerned about surfacing the RAM/VRAM implications to the user through seemingly arbitrary clashes (worse graphics performance or not being able to use the GPU to process some video because you have the larger foundation model loaded, or an AI function refusing to run because another task has booked a lot of VRAM).

But Apple tend to be concerned about surfacing that sort of internal concept. Going forward with Apple Silicon alone means a bunch of questions like that simply don't come up.

SoftTalker 1 hour ago||
I wasn't implying that new releases of the OS and new software that depends on new hardware would be made to work on the old hardware. I interpreted "extend support for anything they make themselves" to mean keeping it updated with bug/security fixes and generally usable as it was when it was purchased. I don't find the fact that they made it themselves vs purchased it from Intel to be a big factor in that decision.
dofm 1 hour ago||
Right but I said nothing about bug fixes, which we'll continue to receive for some time.

I have an Intel machine that Tahoe already doesn't support and I gather I am going to get patches and new Safari until at least autumn 2027, when it will be nine years old.

Apple appear to have said that Intel machines that Tahoe _does_ support, at least, will get patches until the end of 2029.

ETA: I see what you mean about my saying "what they make themselves" which I happily concede was woolly word choice (it is very very hot here in the UK today), but I still think this makes sense to say; they can make decisions about future changes to their own architecture that are either more or less likely to obsolete the M1, and more importantly, most of the architectural decisions that might affect OS support will bring the M1 along with it (modulo some stuff affected by the distribution of the ANE processors).

A lot has changed in the tech world since the last Intel Mac; there is nothing they can now do to change the outcome for those machines.

Bud 2 hours ago|||
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gyomu 2 hours ago|||
I have a 8GB M1 that still worked great, until macOS 26 severely degraded its performance. Thankfully the macOS 27 beta somewhat improved things (although Xcode is more of a slog than it used to be).

I’d like to not upgrade until they offer OLED on the Air (I use it solely as a travel machine), but I might be waiting for a while…

paxys 2 hours ago|||
M5 Air is still incredibly cheap on Amazon and Best Buy ($950). This is perhaps the best deal you are ever going to get for a MacBook, because they are all going to raise prices.
jurmous 2 hours ago|||
You can also buy something now that not all shops have adjusted to the new pricing.
dofm 2 hours ago||
Though this window is very short. Apple don't leave much in retail channels.
stodor89 2 hours ago|||
Pfft. It's been 6 years, they just introduced a shittier version, and it's a smash hit. Most ahead-of-its-time computer ever made.
archvile 2 hours ago||
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jfrbfbreudh 2 hours ago||
The M5 Max 128GB RAM MBP I was eyeing went up by $1600. Thankfully Amazon and some other retailers haven’t updated their prices yet, so I immediately picked one up this morning.
yokoprime 2 hours ago|
14 or 16 inch?
GeekyBear 2 hours ago||
If you wanted to buy in the near term, Amazon is offering Prime Day discounts off of the old prices today.

> M5 MacBook Air - $949.00 (now $1,299.00 at Apple)

M5 MacBook Pro - $1,549.00 (now $1,999.00 at Apple)

https://www.macrumors.com/2026/06/25/beat-apples-price-hike/

rpgbr 4 hours ago||
Devs reading this, please start making your apps less memory hungry.

All the people running any computer appreciate.

as1mov 3 hours ago|
Realistically this will just be used to force people into even more subscriptions.

Want to edit a video? Pay a subscription for a Microslop Pro Max Windows $50/mo, then pay another $50 the NVidia Pro GPU add-on (the gaming version is slightly cheaper, but we can't let you use that since it's against the ToS), then another $50/mo for Adobe Premiere + $20 extra for the 4K export option. But you've already used up your monthly quota for it, so you pay another $50 for reset the limit. Then your machine doesn't have enough storage, I guess it's time to upgrade the cloud storage subscription too, that will be another $50 please.

Thank you and have a nice day!

bilsbie 1 hour ago||
They seem to confuse hard drive and ram memory on these articles
fckgw 1 hour ago|
Flash storage prices have also risen substantially, just not as exponentially as RAM
darioush 5 hours ago||
Meanwhile, government will tell you inflation is some number like ~5%
hibikir 5 hours ago||
Inflation is an average of many things. Computer components have a huge spike in demand with insufficient increase in supply, which is going to lag for years, so we might as well be buying at auction. It's not a price that flows through the entire economy, like the price of oil.

So yes, inflation on average is nowhere near as high as in RAM prices.

timacles 2 hours ago|||
You really believe food, gas and house prices are not increasing at the same amount?

Some day we will look back and think about how dumb we were to allow them to lie to us about what inflation really is

sph 4 hours ago|||
> Inflation is an average of many things

What other things have been getting cheaper in the last ~2 years?

And as it's an average of many things, it's quite easy to change which 'things' it is calculated upon to show whatever number is more convenient politically.

rsanek 2 hours ago|||
Turns out, BLS actually lists this stuff when they release CPI figures.

Used cars & trucks; butter; cheese; flour; chicken; textbooks; drugs are all down since ~2 years ago. Not an exhaustive list!

https://www.bls.gov/news.release/cpi.htm

treis 4 hours ago|||
Eggs. That was the last omg inflation is crazy story and now they're about as cheap as they've ever been.
RaSoJo 4 hours ago|||
Unfortunately all govt. bodies have been tampering with the economic indicators due to political pressure.

Small tweaks to macro-economic calculations, can turn into a huge divergence very fast. A one degree error in a compass read seems small...but after a thousand miles, your destination is history.

Tis reaching (or reached) a stage where mostly everyone is blind as to where the economy actually is.

Mega private companies now hire stat firms to run such studies in-house, ignoring gov data[1]

[1] https://rsmus.com/insights/economics/the-rise-of-private-lab...

brandon272 5 hours ago|||
Politicians pretend it’s much lower. Or claim that deflation is occurring through statements like “we are bringing prices down”.
wat10000 4 hours ago|||
The base model 13" MacBook Air released in 2020 was $1,299. Today, Apple raised the price of the current base model to... $1,299.

The base model 14" MacBook Pro released in 2021 was $1,999. Today, Apple raised the price of the current base model to, you guessed it, $1,999.

And of course it should go without saying that the current models are substantially better.

Edit: don't know where that $1,299 came from, Apple's announcement says $999: https://www.apple.com/newsroom/2020/11/introducing-the-next-...

That's a 30% increase. Over 5.5 years, that's right about 5% per year.

yardie 4 hours ago|||
The base model 13" MBA was $799. I remember because I needed a laptop for our son to continue attending school during COVID shutdown.
draw_down 5 hours ago||
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archontes 2 hours ago|
Wild that they increased the ipad prices as well; the entire point of the ipad is that it's a handicapped tool to avoid cutting into macbook marketshare.
apetresc 2 hours ago|
How does that contradict the price increase? iPads still have RAM, yeah? If anything, not increasing the prices on iPads would undermine Macbook marketshare, would it not?
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