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Posted by freetonik 3 days ago

I wish tech companies knew more about me(rakhim.exotext.com)
564 points | 414 commentspage 3
dongecko 3 days ago|
Loved that little rant. You had me at "I skip every single electronic track with vocals".
FloorEgg 3 days ago|
Same... I had a moment of "wait, did I write this??"
SugarReflex 2 days ago||
It's almost as though we all share a certain trait in common...
avinoth 2 days ago||
Goes to show the middlemen (the ad engines, ad auction sites) don't really have either the user or the advertiser's best interests in their mind. They just want to fill up the slots, and some ad agency is churning out ads and all they care about is some CTR/CPC metrics to get their fees, and the end manufacturer adds that markup to the product and charges them to the actual legitimate customers of those products.
Cthulhu_ 2 days ago|
Nail / head I think; if advertising was truly optimized for what a potential customer is interested in and might buy, there would barely be any ads.

But that's the "buy this now" type of ads, another big category that I don't see on the internet much (...because I have an ad blocker but that aside) is the "brand recognition" type - Nike and Coca Cola for example, a lot of their ads are passive in that they just want you to see the logo and become familiar and comfortable with it. Product placement in media.

sgarrity 2 days ago||
Reminds me a bit of Paul Miller's UI Dyson Sphere concept: https://www.theverge.com/2011/08/03/535880/natural-user-inte...

Basically: capture everything I'm putting out and use it to help me.

phtrivier 2 days ago||
All those ads where paid by some companies, who were probably promised by some google ad salesperson the most focussed and personalized and relevant targeting. Will they get a discount ?

Can the advertiser (as in "the company paying for the ad") get any of those signals ("we're paying for ads, but they're being shown to randos who are never going to by our products") ?

Or are the online ads so cheap that they don't care ?

TZubiri 2 days ago||
Here's a comment I couldn't send on hn a couple of days ago because of limit, I saved it as a txt file in my desktop. The context was a user claiming we should assume everything we do, even typing into a form, is or will be public.

"if you take a look at most systems, they are almost all broken and no one has much control over them. I can't send a sales inquiry, let alone a tech support request through a 'contact us' form most of the time, why would I believe that what I typed into a form would somehow reach an all-seeing panopticon?

Even if it's collected, I'd assume no one is looking at it, and many court dockets demonstrate stuff like this, while you routinely see cases where criminals or school shooters are caught, you also see cases of crimes that occur, but there's like 3 months of chat history where the dude was speaking in crazyish about purging the world and offing themselves."

I'll add that there's a lot of laws where the disclosure of information is mandated, but in that case the workload becomes so high that it's very unlikely someone will sift through it. Like financial information sharing between countries or between business and Tax Collection Entities. Sure every transaction above X amount gets sent to the other country or to the IRS, but considering that you have to pay high hourly fees to your accountant to go through your transactions, why would someone else go through them for free?

gchamonlive 2 days ago||
What the author wants isn't for tech companies to know per more, but use what they know in per interest. Ads are shown for products you just bought because the algorithm is optimized to maximize conversion of clicks to purchases, not to please the buyer which is a subtle but important difference, and this is what this optimization looks like.
kraig911 2 days ago||
So needed a new toilet seat. My middle aged hairy booty broke the one I had finally. Now Amazon thinks i want toilet seats on subscription. Toilet seat of the months etc. Buy it again... toilet seat reviews even... I wonder if it's not amounting to how much tech companies 'know' but more how much have they automated 'caring'

I think it'd be a great opportunity for someone to make an ad network where the user can type in things about themselves in an ad space. Randomly targeted questions and then we get ads perhaps around that. Ads that start off about current events in a fun way and give users an opportunity to feel like they have control in what they see. I know users would abuse it but I think that'd add value to the interaction. If I didn't want toilet seats but I write that I do it'd be valuable to an ad network to see how users interact with their preferences. I'm sure we'll say google already sort of does this but I disagree. I think google infers based on our traffic. Some sites I visit I don't necessary want to but am forced to. I'd love to see ads or have the option to even pay for things I want to see like pictures of my kids instead of an ad.

nroets 2 days ago||
And Google cannot correctly classify the spam I'm receiving. For example:

Subject: 6MONTHS OF'COVERA.GE'START.ING.AT $2

From: RR_BANKAI.NET.bankai.NET.MCK.NET.MCK.NET.MCK.NET.RR_BANKAIdb@ad288.com

olav 1 day ago||
Tech companies seem to have the same problem that everyone in tech seem to have: Working in silos, developers far away from the actual users and customers. https://www.felienne.nl/vierkante-ogen/ describes this well.
kccqzy 2 days ago|
Yeah I agree. I also think western tech companies try not to display the fact that they could know a lot about you in their content recommendation algorithms as a sign of deliberate restraint.

In contrast go try out a Chinese social media such as Rednote, and the recommendation algorithm is creepily good at displaying that it knows what content you like. Yes it does feel creepy. But in this case I wanted it to know my interests.

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