I’ve seen many startups recently were it was like “guys I could vibe code your ‘product’ in the afternoon.” Yes someone needs to look after it etc, but the bar on where companies buy vs build is getting much, much higher.
(Insert rant from dev teams about the code sucks, who will maintain it, etc). Yes all valid points, but things are changing regardless of if folks like it or not.
People stopped smoking immediately, and cigarette sales tanked. The cigarette companies laughed (with all the phlegm in their throats and lungs) and sales came back 1-2 weeks later.
I suspect in a few months or a year companies with vibe-coded replacements for SaS products will find they need to go back: But, just like how many less people smoke today than in the past, the writing is clearly on the wall. At some point someone will figure out how to replace SaS with AI; it's just going to take a lot longer than many think.
I'd be very surprised if devs were fully replaced by AI in less than 10 years.
Smoking survived.
At least 2 have 100B market caps.
Most people who've been in a business SaaS environment know that writing the software is relatively the easy part aside from in very difficult technical domains. The sales cycle + renewals and solution engineering for businesses is the majority of the work, and that's going nowhere.
then the sell-off is attributed to AI because it is far easier to say to shareholders hey we know our company lost half its value but thats actually a good thing because we need to pivot to AI and we're going to spend all our free cash flow on AI software and our stock should totally be trading at 300x earnings again in a few weeks. if you can last another few months as CEO and the fed cuts rates you'll be able to ride it out
of course, the tide is going out on a few dogs. I don't think adobe will become dominant again
you see the same trend with mass-layoffs being blamed on AI. easy way to sell bad news to the shareholders
in 2026, AI and JE are the two reasons for absolutely everything
- A company vibe codes their own app to replace a SaaS. Great when they only wanted a small chunk of the functionality. - Startups benefitting from AI coding are copying mature SaaS companies and competing on price. - Mature SaaS companies are branching out into each others domains. Notion is doing email. Canva is doing an office suite.