Top
Best
New

Posted by virgildotcodes 2 hours ago

Apple announces significant price increases for MacBooks, iPads, more(9to5mac.com)
205 points | 230 comments
erxam 2 hours ago|
Just yesterday I saw people saying that Apple wouldn't increase prices until the next refresh.

And I agreed! So… holy shit. I think we're going to see even further price increases across the industry. There already were a ton, but it can always get worse, of course.

Thank you, OpenAI. What would have we done without your attempts at monopolizing destroying the memory market.

cmdrmac 2 hours ago||
I share the same sentiment. I honestly thought that the price increases would occur as new products rolled out. Seems like with the "back-to-school" promotion right around the corner, Apple expects to sell more machines and find it harder to absorb the higher component price tags. I'm guessing that by changing the prices now, they'll still maintain their profit margins per unit at the expense of total unit sales.
akmarinov 1 hour ago|||
They didn’t increase prices on iPhones, Apple Watch and Airpods
ErneX 1 hour ago|||
Those are next in line, it’s almost guaranteed.
akmarinov 1 hour ago|||
For sure but an iPhone has more RAM than a Neo and those went up $100, so they’re at least eating the price difference for another ~3 months
thewebguyd 1 hour ago|||
Yeah, iPhone is nearly half of Apple's revenue or more, it's in their interest to eat a little margin away to keep it moving, increase will come with the 18 this fall.

All their other products are lower volume.

ErneX 1 hour ago|||
Yeah I don’t think they will touch current models.
conductr 1 hour ago|||
September new versions will likely start at a price point than they would have
ErneX 1 hour ago||
Yes, and seems they are only releasing the Pros and the foldable this year, and will release the base and e models in Spring.
MBCook 1 hour ago|||
I’d say they’re subsidizing them with the rest but the computers and iPads don’t sell much compared to phones so that doesn’t make a lot of sense.

I happened to buy an iPad 2 days ago, dang I got lucky. I thought they’d announce before the iPhone launch but had no idea it would be this soon.

etempleton 1 hour ago|||
Yeah, I was one of those people. Did not see this coming. The situation is truly dire out there.
MBCook 1 hour ago||
I thought they would but not this fast.
ErneX 1 hour ago||
If anything they seem to be ones who managed to delay increasing prices more than the rest.
dajonker 1 hour ago|||
It's not OpenAI, that's what the memory industry wants you to think.
coldtea 1 hour ago|||
>I think we're going to see even further price increases across the industry.

Between the dire economy, the oil and materials crisis due to conflict, the trade wars and the tarrifs, why would anyone expect it to be otherwise?

TalkingCodeMonk 2 hours ago|||
The fact that a dozen companies are allowed to buy up the entire global supply of core components, and increase the cost of living for every human on Earth, is full blown dystopian.
Matl 2 hours ago|||
That's why some regulation is not the enemy of the people that some want to make it out to be.

Unfortunately, I think regulatory capture is so deep now in most places, one can hardly expect anyone to do anything about it.

Aurornis 1 hour ago|||
> That's why some regulation is not the enemy of the people that some want to make it out to be.

The question is always: What specific regulation?

Regulation is not the magic silver bullet that some want to make it out to be.

You’re not going to solve a global supply and demand change by regulating companies to not buy too many things. The supply would go to other countries. Companies would open international subsidiaries that built the data centers in other countries. Companies would move to other countries which didn’t try to stop them from buying components on the free market.

You can’t regulate companies into keeping prices down. This is an international market. If you passed a law that said RAM had to be sold for no more than 30% higher than last year’s price, the international memory companies would laugh and stop sending RAM to that country.

> Unfortunately, I think regulatory capture is so deep now in most places, one can hardly expect anyone to do anything about it.

I think you need to broaden your understanding of how the DRAM supply chain works and which countries are involved. You can’t mandate low prices for a global commodity. You can try, but the supply will just disappear for that country.

burnte 57 minutes ago|||
> > That's why some regulation is not the enemy of the people that some want to make it out to be. > The question is always: What specific regulation? > Regulation is not the magic silver bullet that some want to make it out to be.

The fact that you ask the important question and then continue to kneejerk at the mention of "regulations" shows the REAL problem. People have problems DISCUSSING the idea. Everyone in the world knows that regulations can be stupid, but that's not the sole property of government, businesses can be colossally stupid too.

Aurornis 49 minutes ago||
> People have problems DISCUSSING the idea.

My comment was discussing the idea. If you have ideas to discuss, let’s discuss those too.

What I have a problem with is the demand that we accept that regulation will fix everything, but every discussion about the actual effects of regulation gets dismissed.

When an idea only looks good if you can prevent people from discussing the details, it’s probably not a good idea.

Matl 1 hour ago|||
Yes, it's better to not do anything right? After all 'the market' is working for some.

No regulation would catch 100% of this, nor is it meant to. But it can definitely deal with companies opening international subsidiaries etc. Sanctions can be worked around too, but that's a hassle and so countries/companies/individuals generally try to avoid them at all costs.

Aurornis 46 minutes ago||
> But it can definitely deal with companies opening international subsidiaries etc.

You’re still imagining this as a purely single-country issue.

The demand for AI data centers is global. If OpenAI, Anthropic, and xAI weren’t building them, other companies would step in to provide data center services for a fee. Now you have the same buildout, just less efficient and more expensive for the end consumers because we’re paying a new middleman for the compute.

The regulation maximalists would argue that we could then forbid companies from buying foreign data center capacity, but then that means other companies would appear in those other countries offering the AI inference service.

What you’re missing is that this is a global supply and demand issue and you can’t solve it with domestic regulations.

alex43578 2 hours ago|||
What’s the proposed regulation that would help here? Price controls? They don’t work, especially in a market like memory.
Matl 1 hour ago|||
> What’s the proposed regulation that would help here? Price controls? They don’t work.

The proposed regulation would be that if a single company/industry buying up supply to the point it starts driving significant inflation for such and such goods, they would be severely restricted from doing so going forward.

Aurornis 1 hour ago|||
It’s a global phenomenon. The latency concerns for data centers are minimal, so they could be built anywhere.

If your country restricted a company from buying too much of a product they need, 10 other competitor companies in other countries would be formed the very next day offering to do the work in their country for a minimal fee.

This is a global market. Supply and demand isn’t going to be cancelled out by politicians in one country trying to squeeze the market.

If you did restrict companies from buying things they need, you would see all future companies in that space incorporated in other countries.

testing22321 1 hour ago||
The old race to the bottom.
Aurornis 45 minutes ago||
It’s the old supply and demand in a global market.

It’s weird to read all of the calls for regulation to fix this when the DRAM and chip production is happening in other countries.

m4rtink 1 hour ago||||
Not saying this is the solution, but strategic reserves of important commodities exist.

Maybe we need the same now for computer parts, that are now so important for everything in our modern digital society ?

So that feverish investor speculation and shady circular financing deals don't cause sudden 30+% inflation on any technological device.

alex43578 1 hour ago||
Good news, you get the DDR2 that has been languishing in a salt cave for the last 20 years.

Reality check: a strategic reserve of modern technology components in volumes needed to impact consumer prices is completely infeasible and illogical.

I’d be fine with the idea of the government maintaining supplies of defense industrial inputs, critical minerals, etc; but as we see with our efforts for rare earths (and even petroleum) you can never stockpile consumer supply levels.

win311fwg 1 hour ago|||
So, in practice, if, say, the agriculture industry buys up the supply of seeds (they already effectively do) and we see it start driving significant inflation for food (a common concern), the agriculture industry would be restricted from buying seeds?
Matl 1 hour ago||
Yes, because we can't apply specific regulation for specific industries where it makes sense, we have to write them as if we were LLMs so they can be proven to 'not work'.
win311fwg 1 hour ago||
We can, but that isn't how the proposed regulation is written.
mghackerlady 1 hour ago||||
The only thing the US could feasibly implement is forcing micron to allocate a certain amount of its production for consumer use
alex43578 1 hour ago||
Why? Why is consumer use vs corporate use a higher and better priority meriting such an intrusive regulation?
angoragoats 1 hour ago||
Because extreme corporate use, that is, what is happening now where a majority of supply is locked up ahead of time via B2B back-room deals, is anti-consumer. Unregulated, it is easy to see how this could lead to a perpetual "rent everything" dystopian environment for consumers.
alex43578 49 minutes ago||
Every use of DRAM is a corporate use, with the best consumer-friendly examples like Apple’s efforts to hold down prices (until today) being thanks to “back room deals”. Nobody’s buying some DRAM to build a memory stick in their garage.

Apple, Raspberry Pi, Supermicro, and OpenAI all have the same claim to supply you do: you can buy it with money, with the seller being allowed to charge what they want. In fact, high prices are going to be the only way to stimulate supply and encourage the billion dollar investment in additional memory fabs. Price controls or other supply-killing mechanisms are known not to work - it’s Econ 101.

angoragoats 1 hour ago|||
Barring any single company from negotiating to buy more than a certain percentage of a given existing market of goods would be a start. Companies would still be free to build their own factories/fabs if they didn't like it.

That, and putting Sam Altman in jail for being a lying fraudster.

groundzeros2015 1 hour ago||||
The cure for high prices is high prices. This increase in demand is encouraging economization. Factories which make components are trying to operate for more hours. Producers who haven’t gotten into RAM may try it out. Large companies like Apple may test alternative suppliers. Consumers who don’t really need an upgrade will wait, allowing others who need it to buy one.
hackingonempty 1 hour ago||
Unfortunately, RAM is more like a taxi than an umbrella.

> Anyone who’s spent any time in New York City knows that when it begins to rain, two things happen immediately: It becomes easier to buy an umbrella and it becomes harder to hail a cab. As soon as the first few drops fall, people appear on the street selling cheap umbrellas, while a lucky few pedestrians occupy all the available cabs.

http://shirky.com/2001/01/

groundzeros2015 1 hour ago||
No? It’s an interchangeable component which is manufactured at scale by many suppliers.

Even though the elasticity of supply for taxis is less, rain encourages taxis to get on the road, and work longer to serve the spike in demand. With ride sharing apps the pool of supply is even more elastic.

hackingonempty 1 hour ago||
Building a RAM factory is a major investment and takes a lot of time. There is a big risk that by the time you enter production the rain will have stopped in the form of reduced demand and/or algorithmic improvements that reduce the memory required to produce good results. All of the attention is on the well funded frontier labs who may be buying up RAM as much to starve out competitors as anything else while in the background there is an army of researchers all over the world who only have a handful of consumer GPU to work with.
groundzeros2015 1 hour ago||
I already mentioned 3 ways we get more RAM and none of them require building new factories. Although, I would not doubt that effort is also ongoing.
hackingonempty 46 minutes ago||
The only one you mentioned was existing factories extending production hours. AFAIK they already operate 24/7! Apple can't switch suppliers because everyone is selling out. Semiconductor factories are specialized and can't be easily switched to other types. It takes time and money and it stops making money for the duration, leading to a similar risk analysis as building a new one.
groundzeros2015 31 minutes ago||
1. existing factories increasing production 2. factories but are not making ram switch 3. Large consumers of ram use alternatives, broadening the supply

And let’s suppose none of these make a mark and a new factory needs to be built or something. This means: 1. You wait for build out and prices go down. 2. Prices go down anyway because demand is not sustainable.

And to turn it around, when you buy an expensive GPU to play computer games you are claiming a valuable industrial resource. Should the government subsidize your home consumption use case? Computer technology is a scarce resource with many uses.

butlike 1 hour ago||||
Yeah but if you think about it... you don't really _NEED_ any of this stuff. It's all "want" and not "need" deep down. We don't really need smartphones, we're just led to believe we can't live without them.
Libcat99 56 minutes ago|||
This is true in the same sense you don't need to own a pair of shoes.

Technically, sure, but there are jobs that require you to have a phone (at many different career points too), colleges that expect it, and more. And while there may be workarounds, they are often workarounds at someone else's expense, such as asking someone else to check the class schedule or work schedule.

So yes. You don't need to own a smart phone. And you don't need to own shoes. Both will get you (understandable) looks from general society. Both will limit what you can do. Both are somewhat understandable as having become a default, expected thing that people WILL have.

angoragoats 1 hour ago||||
I want to believe this is true, but I am increasingly encountering situations IRL where saying "I don't have a smartphone" would be a serious hindrance to doing whatever it is I'm doing.
butlike 57 minutes ago||
What helped me come to my conclusion is trying to come up with concrete examples, so like "I need a smartphone cause I need maps going to a place I've never been before" instead of "I need a smartphone for whatever it is I'm doing."

Then I can be like: well, the trip sends me to the boonies, so maybe I'll have a printed/offline map as a backup, just in case.

as1mov 1 hour ago|||
It's 2026, the _WANTS_ are reserved for the ultra wealthy. The rest of us plebs should be happy we're getting 1500 calories everyday with a room to go back to in the evening, after increasing shareholder value everyday. Oh and don't forget to reduce your plastic usage to save the planet.
qaq 2 hours ago|||
If people were not consuming their services they would not be buying inference hardware at this rate so it's pretty much on consumers.
coldtea 1 hour ago|||
People will consume a lot of things offered below actual cost thanks to VC and cheap loans.

Doesn't mean people would legitimately use them enough to warrant such infrastracture demand, if they were priced according to actual costs.

So it's a distorted market.

qaq 1 hour ago||
Most of Anthropic revenue looks to be companies paying for Claude Code at API prices ...
Insanity 2 hours ago||||
They are reserving future HW productions to meet their hypothetical usage as well. Which is why others (like Apple) can’t reserve it for their future products.

Yet the AI labs are speculating on usage, and spending money from investments without clear revenue path.

qaq 2 hours ago|||
Yes 65B ARR that Anthropic has is clear indication there is no path to revenue.
Insanity 1 hour ago|||
Sorry, I should have said "profit path", good catch! They have revenue, but their cost scales with revenue and they're losing more than they are making.

See: https://www.wheresyoured.at/brokenomics/ for an interesting write-up on the economics of AI.

qaq 57 minutes ago||
If people are sure they can always short NVIDIA
mrbungie 1 hour ago|||
How much money does that revenue cost though? If I had to steel-man GPs argument I'd ask for profits rather than revenues.
qaq 1 hour ago||
We will see once they go public Dario did claim profit margin on inference is 40% if memory serves me right
mrbungie 1 hour ago|||
That's convenient accounting. The reality is that they can't stop training since they risk losing customers if they do so. So they shouldn't factor it out of profitability analysis.
qaq 1 hour ago||
A lot of factors there we will see how it plays out.
overgard 1 hour ago|||
Yes Dario is well known for his honesty
qaq 1 hour ago||
hence the bit about us learning the actual state of things once they are a public company.
danabrams 1 hour ago|||
This is not sustainable forever unless their hypothetical usage is realized, and eventually the bill will come due.

Meanwhile, component makers will surely be spinning up more capacity, some of them in a foolhardy manner, and if the bubble does burst, 3-6 months later we'll be seeing fire sales on components and component makers going bankrupt (or getting bailouts, if considered of national importance)

butlike 1 hour ago||
I feel like the fact Apple raised their prices means they foresee this lasting a lot longer than 3-6 months.
ErneX 1 hour ago||
This is going to be the 1st increase of a series of increases. I don’t think this will ease in the next 2-3 years.
rpgbr 1 hour ago||||
Ask every Windows 11 or Google consumer that doesn't give a damn for AI and, yet, has been almost forced to use Copilot and Gemini…
crypttales 1 hour ago|||
[dead]
cassianoleal 1 hour ago|||
Didn't they literally say they would, just a few days ago? Why would you all say they wouldn't? What would they gain by lying about price hikes?
angoragoats 1 hour ago||
The only news about this I saw was that Cook confirmed that price increases were inevitable, but he wouldn't say when or how they would come. I think most people erroneously took this to mean that they'd roll them out gradually as products were refreshed.
stavros 2 hours ago||
What's OpenAI going to do? Not secure supply for their product? If you don't like the hardware price increases, don't use LLMs.
Insanity 2 hours ago|||
You are assuming the HW shortage is the result of meeting a real demand and not just build-outs for a hypothetical demand that might never materialize.
robin_reala 2 hours ago||||
I broadly don’t use LLMs (once or twice a month), yet I’m still being hit by hardware price increases.
coldtea 1 hour ago|||
>What's OpenAI going to do?

Close down would be a good idea.

crypttales 1 hour ago||
[dead]
tavavex 1 hour ago||
Anyone else here enjoy living in the future? Look at us, we get AI megacorporations ruling the world and bestowing us with the power to use their servers for just $20-200/month. It's practically charity, and all we had to give up for it is all consumer hardware, the quality of the internet and our own jobs. I love it here!
cryo32 1 hour ago||
I suspect that these prices are going to seriously dent sales. RAM is getting crushed. I bet the next step is going to be dumb terminals and centralisation onto all the hardware that the cloud companies bought up for AI and found wasn't possible to get any ROI out. Bezos was all over that already.

We are truly entering the dark ages of personal computing.

Aurornis 43 minutes ago||
The MacBook Neo went from $599 to $699. That's still significantly more powerful than anything you could buy at that price point last year.

I’m not happy with the price increases either, but saying this is the end of personal computing or that the next step is dumb terminals for everyone is very the-sky-is-falling.

paulmist 1 hour ago|||
Personal anecdote on ROI - I was at an early stage startup earlier this year where we had some burstable long-running GPU tasks (<100 VMs). Accross GCP and OCI we couldn't get our hands on L40S on-demand, and had to resort to T4s (released 2018). Sometimes even these were unavailable, and we would have a P4 (2016!) fallback. AWS sells A100s (2020) at $4/hr except they don't even have capacity for x1 versions, you have to rent x8.
cryo32 1 hour ago||
AWS runs a hell of a lot of old junk. I was surprised at how we managed to save a lot of money not using it as well.
thewebguyd 48 minutes ago|||
> I bet the next step is going to be dumb terminals and centralisation

This is one of my biggest fears of this whole thing, that personal (local) computing is going to effectively die.

I mean Micron exited the consumer market entirely. All fab capacity is going to HMB, not consumer chips. The cartel has zero desire to make consumer hardware anymore, AI/data centers are far too profitable for them. Micron just reported gross margin of 85%.

So the cartel is raking in the dough selling shovels, screwing consumers, with long term supply deals already in place, they have no need to even think about the personal computer market (or chips for anything else either, this is going to cascade into automotive and elsewhere) until at least 2028-2029.

I'm sure Microsoft is frothing at the mouth to sell people thin clients with a Windows 365 subscription, and I wouldn't be surprised to see the new XBox go all in on cloud gaming like GeForce now.

We're stuck in this situation until/unless the AI buildout slows or stops in some sort of market correction.

infecto 1 hour ago|||
Supply chain crunches are not unique or new. It happens. Earth is flooded with powerful smartphones, Mac’s are already on M5 generation. Most people already get most of their computing from their phone. We will be fine.
gonzalohm 48 minutes ago||
You mean the same phones that we own less and less with each passing day? I cannot even turn off OS updates anymore. Is it even my phone if I can't do whatever I want with it?
infecto 41 minutes ago||
What does this have to do with this thread? Go buy any other device then. My point is the doom and gloom is overblown, we have massively powerful devices already, no dark age is coming.

This has no bearing on your perception of ownership of your mobile device.

jauntywundrkind 2 minutes ago||
Pixels (and Motorolas now?) are nearly the only devices left with unlocked bootloaders.

And thanks to Google Play Integrity, even if you do liberate your device from megacorp control, you still don't get to actually use it.

"Go buy any other device" is not working out. (There should be some laws to rectify this, imo.)

otter-in-a-suit 59 minutes ago|||
I'm sure they've done the math. Mac has ~8% revenue share for Apple and I (naively) assume they'll just account for a 20% drop in sales with 20% higher prices. Personally, if my Mac were to die right now, I'd scream and shout (well, I'd use Apple Care...), but I won't go back to a Linux laptop, since I'm too deep into the ecosystem. And I suspect I'm not alone.

fwiw, I don't hate the thin-client model for dev work (via ssh, certainly not RDP - I've done both), but I despise the implications of _having_ to do it.

thewebguyd 45 minutes ago||
Same boat here. If I had to, I could grab an Air instead and do more work over ssh. I prefer to keep things local, but it's not a huge deal breaker for my work. I'm too deep in the ecosystem to get anything else, and I need Xcode anyway.

I suspect a lot of mac users are in the same place, and Apple knows it.

overgard 1 hour ago|||
GPU farms aren't that useful for general purpose work
cryo32 1 hour ago||
Yeah but there's a huge amount of generic estate to support those GPUs.
varispeed 1 hour ago||
I know some organisations were already moving to thin clients last year. Citing cutting costs and improving security (the data doesn't stay in employee's laptop and all access to virtual desktop is thoroughly centrally logged).

Massive pushback (lagging, accessibility issues, slow) from workers was ignored and many people quit.

thewebguyd 33 minutes ago||
We aren't quite there yet where I work but those conversations are starting. We've already pushed refresh cycles out for the non-tech folks from 3 years out to 5 years with justification (basically has to be broken or battery shot, otherwise its run it til it dies or no longer gets updates, no more automatic refresh).

Sucks, but can't say I disagree with the fresh times though. There hasn't been a compelling need to upgrade all knowledge workers every 3 years anyway. An M2 air from 2022 is still fine today and will likely continue to be fine for at least another 3 years or more.

piinbinary 2 hours ago||
I have a suspicion these new prices will stick around, even after the RAM shortage ends.

Speaking of which, what's the timeline of the RAM shortage ending? I have no sense for whether it is going to be (for example) 6 months or 3 years.

revolvingthrow 2 hours ago||
>what's the timeline of the RAM shortage ending?

Barring unusual market forces like Taiwan invasion the timeline to ending the acute shortage seems to be mid 2028. The AI still has plenty of money to burn and is the biggest driver, but we’re also shortly before gaming consoles ought to release a new gen (although who knows whether they won’t get delayed for a while). There was even going to be a small upgrade cycle for nerds waiting for 2nm fabbed devices, same as pre-ai datacenters looking for power efficiency. Plenty of pent-up demand, too, as many people simply make do with what they have but will upgrade once the silliness stops.

If you’re looking for ssd/ram prices to go back to the low of 2024/early 2025 it probably won’t happen before China catches up, which will be a while yet. There is some build up of new capcity happening from current manufacturers but it’s significantly less than what the demand increased by.

haunter 2 hours ago|||
It’s a permanent price hike

Eventually supply and demand will get back in a better balance and we will probably see prices rise slower than inflation until adjusted for inflation prices are close to to where they were before but the actual dollar price isn’t likely to go down.

ErneX 1 hour ago|||
The new Xbox CEO said recently they are expecting storage prices to be 5x what they were late 2025 by late 2027. And that RAM should be similar.

Anyone making hardware is having a rough time. Like Valve who had to release their new PC at around 40% more expensive than what they originally wanted.

brandrick 2 hours ago|||
Considering what's causing it, I can't imagine it's a particularly short timeline.
jorvi 1 hour ago|||
With new fabs built and AI demand shrinking, they will have to. If they don't, considering the last lost price fixing case, they will be absolutely crushed by the EU and probably other governments as well.
mDyJzDPmBdG 2 hours ago|||
On supply side 3 years is about right, new plants won't come online faster. Demand might collapse faster if some AI companies go bankrupt or at very least fail next funding round.
thewebguyd 29 minutes ago||
Depends on who goes bankrupt and what happens to their IP when it happens. If OpenAI or Anthropic liquidate, and the IP gets scooped up by MS, Amazon or Google, demand will remain, the public clouds will still want to run them. Maybe some pressure will come off if they lose the appetite to train new models for a while, inference is cheaper, but they'll still finish some of the buildout.
dwa3592 1 hour ago|||
Until China floods the market with their memory which is starting
justincormack 2 hours ago||
At least 3 years maybe more.
darreld 4 minutes ago||
I put a iPad Air in my bag on Apple's store yesterday. It went up $135 overnight. Cancelled. I'm not sure I do specifically iPad things on it (YouTube, web). Will look at some Android tablets I think. I don't think an iPad Air is worth 835.
Aurornis 2 hours ago||
I was considering a 128GB MacBook Pro earlier this week.

I priced it out today. The same spec (I think) is $2,000 more expensive.

I wasn’t expecting a jump that big. I can’t justify carrying around an $8,000 laptop.

kamranjon 2 hours ago|
Damn I was considering an m5 max with 128gb just a few days ago and it was 5099 and now it’s 6699 - 1.6k increase - definitely a massive increase and has dissuaded me - this is pretty insane.
mirashii 2 hours ago|||
There are some Apple resellers that haven't quite caught up to the price increase yet. I just got a 14" M5 Max 128G, 2TB for $5100 off Amazon through Adorama, https://expercom.com/products/16-inch-macbook-pro-with-m5-pr... seems to have them in stock as well.
sixothree 1 hour ago||
Already gone at least from what I'm seeing.
mirashii 1 hour ago||
I guess I'm glad I snap bought, looks like I may have gotten the last one on Amazon for the 14" at least. I see a couple 16" options around at slightly higher than they were at retail but steal cheaper than Apple's new prices.
discopicante 1 hour ago||
Quite convenient outcome for the AI labs + hyperscalers that the barrier of entry to running (usable + performant) open source models on your own hardware is getting higher, not lower.
GL26 2 hours ago||
Saw a post two days ago right here about Apple raising its prices, and asking "when ?", should have bought 10 macbooks yesterday : https://news.ycombinator.com/item?id=48643079
BigTTYGothGF 2 hours ago|
What would I do with ten macsbook?
caboteria 1 hour ago|||
They would make an excellent Beowulf cluster.
GL26 1 hour ago||||
Resell them, or make a tiny hosted cloud farm to help devs that don't own a mac build an app for ios
BigTTYGothGF 1 hour ago|||
Seems like an awful lot of work.
worldsavior 1 hour ago|||
Sell them.
brandon272 2 hours ago||
Was looking at upgrading my M1 Air (16/1TB) to an M5 Air (24/2TB). This price increase changes the time horizon of that upgrade from “now” to “let’s try and get 18-24 more months out of this thing”.
electriclove 1 hour ago|
Prices have not updated at some retailers yet (Amazon, Best Buy, Costco). Get a move on! Prices are not going to come down anytime soon
brandon272 28 minutes ago||
Unfortunately the configuration I need is not available through any of those retailers.

The way I approach these purchases is amortized cost over time. I do not expect prices to be lower in 2 years but if I can keep using my older hardware for longer, I am more open to absorbing the blow of the higher cost down the road.

rpgbr 1 hour ago|
Devs reading this, please start making your apps less memory hungry.

All the people running any computer appreciate.

as1mov 43 minutes ago|
Realistically this will just be used to force people into even more subscriptions.

Want to edit a video? Pay a subscription for a Microslop Pro Max Windows $50/mo, then pay another $50 the NVidia Pro GPU add-on (the gaming version is slightly cheaper, but we can't let you use that since it's against the ToS), then another $50/mo for Adobe Premiere + $20 extra for the 4K export option. But you've already used up your monthly quota for it, so you pay another $50 for reset the limit. Then your machine doesn't have enough storage, I guess it's time to upgrade the cloud storage subscription too, that will be another $50 please.

Thank you and have a nice day!

More comments...