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Posted by shaunpud 4 hours ago

A domain can now say it is for sale, in DNS(specification.website)
188 points | 86 comments
comrade1234 3 hours ago|
Something I've wondered... if you publicly say that a domain is for sale and someone has a trademark for it would you automatically lose in arbitration?

Around 1998 I registered a domain. Sony registered a trademark with the same name a few years after that. Someone on a Gmail account asked if he could buy it - I later found out he worked for Sony. I told him no - it's for a game I've been working on. I went on a vacation for a month and when I got back there was a fedex package filled with documents from Sony saying I'm violating their trademark and they'll take the domain.

I got a lawyer and he told me that I shouldn't offer it for sale as that would show the arbitration board that I don't need the domain. But he also told me that in order to fight the trademark it would probably cost a couple of hundred thousand dollars. So I could keep the domain but not use it for commerce...

In the end I ended up selling it to Sony but through my lawyer - I never stated it was for sale. But this was early on for domains and I wonder what the process is like now.

1f60c 2 hours ago||
I tried to register a domain like acme.stream through Cloudflare Registrar and it asked me to affirm I had Acme Widgets Corp.'s permission [edit: I might be wrong about this part, since I'm in a totally different niche, but the pop-up freaked me out]. I went with a different domain.
chrisrhoden 1 hour ago||
This is a required TMCH assertion for certain TLDs.
hackernudes 7 minutes ago||
TMCH = Trademark Clearinghouse
gruez 2 hours ago|||
>But this was early on for domains and I wonder what the process is like now.

UDRP:

https://www.icann.org/en/contracted-parties/consensus-polici...

collabs 3 hours ago|||
Are you allowed to share how much (roughly) you sold it for?
comrade1234 3 hours ago||
Not too much... $30K plus all legal fees I had paid.
donatj 2 hours ago|||
$30k? I was in a similar situation and sold for $2k... I should have held out!
joering2 54 minutes ago||||
[flagged]
falsemyrmidon 51 minutes ago||
Is this an ad?
tonyhart7 2 hours ago|||
could you share which domain ???
detourdog 2 hours ago|||
This has been my understanding. I was told by lawyer in in th 90's that it would be described as squatting in court.
pixl97 1 hour ago||
Be a big company.

Look for interesting sounding domain names that are owned but not being used by individuals.

Create a product with the same name.

Sue the person with the domain name and take it from them.

Win, because you're big.

detourdog 1 hour ago|||
Fortunately my DNS entry starts in 1996 and would be covered by the first clause. BigCos claims would need to predate 1996 for my domain to be seized.
iwontberude 1 hour ago||
[dead]
delfinom 1 hour ago|||
https://nissan.com/

Archive.org it to see little man beating big corporation

robin_reala 16 minutes ago|||
I was going to say that at least Nissan own z.com, but it seems like my info is out of date: they sold in in 2014 for $6.8M. https://en.wikipedia.org/wiki/GMO_Internet#Z.com
crossroadsguy 53 minutes ago|||
https://web.archive.org/web/20040403145823/http://www.nissan... at least this one says

> In compliance with a ruling issued by the United States District Court in Los Angeles on November 14, 2002, in the lawsuit of Nissan Motor Co., Ltd. v. Nissan Computer Corporation, this web site has been converted to non-commercial use.

And then this https://web.archive.org/web/20050701005403/http://www.nissan... says:

> Nissan Motor is suing Nissan Computer (named after its founder and current President, Mr. Uzi Nissan) for Trademark Infringement, Trademark Dilution and CyberSquatting, seeking 10 Million Dollars in damages

Besides this also indicate not so "little man".

pbhjpbhj 2 hours ago|||
A reply said this, but it's dead:

>If you're offering it for sale, you're clearly not using it for commerce. [...]

>if you're selling a domain and someone has a trademark for it, you should have to hand it over. Hell, I'd argue that should apply even without a trademark [...]

I disagree, but they made a point and did so clearly.

Why that person felt someone else's chosen commercial use of a domain should trump anyone's non-commercial (or less commercial) use, I don't know.

All business assets are for sale at the right price, right? Even whilst living by the business at a particular domain, I'd have sold that domain for £200k, probably a lot less. Same as for any business asset, even (especially?) those in commercial use.

wredcoll 2 hours ago||
I agree with you about assets being for sale (if someone wrote a big enough check I'd sell my house right now) and commercial not trumping non commercial, but there was, at least for a while, a reasonable argument for opposing "domain squatting" under the theory that domain names were a limited resource and society as a whole benefits from those resources being used more optimally.

It's like concert tickets or any other limited resource that is transferable, "society" generally wants most people to have access to them but if they're too cheap then it's easy for one rich person to just buy them all.

Anyways, domain names are perhaps less limited these days (and google/claude kind of remove user's direct interaction anyways) if the usage of non-dotcoms are anything to go by. Also it's super hard to distinguish personal private use vs squatting.

arcbyte 39 minutes ago||
A lot of us still consider domain squatters to be trolls. Use it or lose it.
ohashi 2 hours ago|||
full disclaimer, I have worked on https://udrp.tools for something like a decade now as the developer. We're working on an AI chatbot to help answer these types of questions based on our dataset and other data sources (actual wipo guidelines, udrpperspectives.org). The short answer is no, the answer our AI gave with citations/explanation is below if youre curious:

Does publicly listing a domain for sale mean you'd automatically lose a UDRP arbitration if someone has a trademark for it?

No. A public sale listing is not an automatic loss. Here's how panels actually decide these cases.

The controlling rule

Bad faith based on a sale offer requires that the domain was registered primarily for the purpose of selling to the trademark owner (or a competitor) for more than out-of-pocket costs. Two things must be true at once: (1) the primary purpose of registration was to sell, and (2) the target was that specific trademark holder. A generic public listing on Sedo or Afternic doesn't automatically satisfy either requirement. (WIPO Overview 3.1; UDRP Perspectives 3.5)

What panels actually look at

No single factor decides it. Panels weigh all of these:

How distinctive is the trademark? A coined word like KODAK is treated very differently from a generic term like CLOUD.

Did the registrant plausibly know about the mark when registering? Famous marks raise this inference; obscure marks don't.

Was the offer directed at the trademark owner specifically, or listed publicly for any buyer?

Does the asking price only make sense if the trademark owner is the buyer, or is it consistent with general market prices?

Does the registrant hold a broader portfolio of generic/descriptive domains, or a collection of brand-matching ones?

Was the domain registered after the mark became well-known, or before?

Is there a credible non-trademark reason to want the domain?

Things that do NOT automatically mean bad faith

Listing a domain publicly for sale (UDRP Perspectives 3.5)

Asking a high price (UDRP Perspectives 3.5; WIPO Overview 3.1.1)

Even reaching out to the trademark owner directly — panels look at whether multiple parties were approached and whether the registration was brand-specific (UDRP Perspectives 3.5)

Wanting to profit — legitimate domain investing is a recognized lawful activity under UDRP (UDRP Perspectives 2.6)

When the calculus shifts against you

The harder cases are where the domain is identical to a highly distinctive coined brand, there's no plausible use for the domain other than trading on the trademark, and the asking price is only realistic for the trademark owner itself. In those cases panels have found bad faith even without a direct approach to the owner. A notable example is the three-member panel majority in WIPO case D2022-1570, which found that the asking price implied the complainant was the only conceivable buyer — though a dissent disagreed, illustrating that even these edge cases are not automatic.

Bottom line

The outcome depends on: how famous and distinctive the mark is, whether you had it in your sights at registration, whether there's a credible independent reason to want the domain, and who you're actually marketing it to. Generic terms with multiple plausible buyers, listed publicly, have repeatedly survived UDRP challenges. (UDRP Perspectives 3.5) Coined-brand matches with sky-high asking prices and no other credible use have not.

axus 52 minutes ago|||
I noticed the UDRP rules had changed last year, the main change is of course related to WHOIS respecting privacy now. Looking that up:

"The registrar must provide the full Registration Data to the UDRP provider within two business days after the registrar is notified that a UDRP complaint exists. The registrar must also lock the domain."

franga2000 3 hours ago||
> I shouldn't offer it for sale as that would show the arbitration board that I don't need the domain. [...] So I could keep the domain but not use it for commerce...

If you're offering it for sale, you're clearly not using it for commerce. I'm sure if you finished you game and offered it for sale on that domain, you'd be fine. You're actually using it and in a non-infringing way.

So yes, if you're selling a domain and someone has a trademark for it, you should have to hand it over. Hell, I'd argue that should apply even without a trademark, but alas...

Tiberium 3 hours ago||
RFC: https://www.rfc-editor.org/rfc/rfc10023.html
ricardobeat 3 hours ago|
Thank you, for a moment I wondered why a specification was being written by AI.
verandaguy 2 hours ago||
This website has been trying to gain a veneer of legitimacy for months now. Half of its contents aren't even published by any real standards body, it's just AI-centric "best practices" for the current generation of hyperscaler models.
Habgdnv 41 minutes ago||
I noticed few commenters mention something like a rule: If you say your domain is for sale, they will take it from you because..... And was wondering, few years back, twitter was sold to mr Elon. I will just say it like this: Did they lose all their trademarks and rights to all domains, if someone register twitter.cc or twitter.it or similar, because twitter is for sale and they did not need the trademark for business anymore?
jaccola 30 minutes ago|
The concern is if you own a domain that you don’t own the trademark for.

Twitter owned both the domain and all trademarks so it’s a non issue.

Basically in fairly limited circumstances you can have your domain taken off you if someone else holds a matching trademark. Saying you are selling it can go some way to demonstrating you are not holding it in good faith.

Habgdnv 3 minutes ago||
I had registered trademark, and when you register one they ask you what are you doing. I was selling clothes, shoes, fashion stuff. I wanted to get the domain with that name, and it was already taken by someone who sells industrial manufacturing machines. Heavy equipment. They also had registered trademark with the exact same name. The idea is that you as a customer won't be confused who is selling something when you enter a shop and see that name.

I now get what you're saying, but then this can be turned against everyday people. Imagine you have a domain that is your personal blog, vacation photos, stuff like that. No ads, nothing to sell there. Then you receive a message "We from Microsoft/Sony/IBM/Amazon are willing to give you 10Mil for this domain, because we have plans for it, if you won't use it for something bigger ofc" And then show your reply in court saying "He want to sell it". Even if you run a successful business, they can troll you and say "We offer 1bil - you and your family will not have to work for the rest of your life", and then say "His business is fake, he is selling the domain". I don't know if this is possible but if it is, then the whole system is wrong I guess.

kmoser 2 hours ago||
> Remove it when the domain is no longer for sale. The convention has no “not for sale” value; absence is the only way to say no.

Since most domains that are for sale don't currently have such a record, it would be wrong to assume they are not for sale. Therefore, absence of such a record does not explicitly mean "not for sale." It's no different from a house: a "for sale" sign in the front yard means it's for sale, but lack of a sign doesn't mean it's not for sale; it could mean the owner doesn't wish to advertise that way, or at all.

layer8 2 hours ago||
It’s interesting that domains apparently are still such a big business, despite how browsers have been deemphasizing URLs and domain names, and given the prevalence of apps.
madamelic 2 hours ago||
Domain names are a mess in my opinion. Even though we have over a thousand TLDs only a very small handful are considered for commerce or even thought to be valid.

I have a domain name with the TLD of "today". Many people think my email is [email]@[domain].today.com. It's not just the common person's fault but also software engineers / product managers who still have a very restrictive view of what a TLD is (under 3 three letters is the primary restriction I hit).

Since I don't believe we'll ever convince people that domains longer than 3 letters / full words are TLDs, I think the solution is every human being gets 10 domain names at marketprice then every domain ownership above that gets graduated ownership costs; the first year is market, second year is $100, third year is $500, fourth year is $1,000, and so on until the 10th year where it levels out at $10k per year.

The idea of it being if you want to hold onto a lot of domains you need to pay for it or make the domains economically viable. With what is essentially infinite space, we shouldn't be allowing domains to be like finite real world real estate to be speculated on.

rufasterisco 1 hour ago|||
i also have a solution

1. People who can't understand how tld works, learn it. Changing the world to accomodate ignorance is not my preferred direction.

2. We don't link the concept of domain names to economically viable for an US citizen, since that is not a fair for probably a few billion other people.

I think this solves none of the current problems with domain names, but at least it does not add any new ones.

1718627440 1 hour ago||||
> I have a domain name with the TLD of "today".

I don't like the pollution of the global namespace. If someone thinks, there should be a domain named today, fine, but don't put it in the global namespace by creating a new TLD. DNS is a hierarchical structure, there is no reason domains should all be only 4 segments long. Arguable 'com.' should have really been 'com.us.', but that's history.

layer8 2 hours ago|||
Habituation is difficult to overcome. If domain names had been freeform from the start, we wouldn’t have this particular issue.

Domain names are still a finite space, given that a full domain name can be at most 253 characters, and each domain label at most 63 characters. “Requiring” a .com/.org/.net/.CC at the end isn’t really that much of a restriction.

By the way, madamelic.com appears to be available.

madamelic 2 hours ago|||
That's a fair point. I knew I was going to popped for the comment about it being an infinite space, haha, because it definitely isn't but domain names don't necessarily have the physical constraints land does. There's no such thing, necessarily, as a domain name that is "in the boonies" or no way to create more domain space.

> By the way, madamelic.com appears to be available.

Hmmm! I may have to grab this one. The one I really want is madeline.com (it's owned by the family who made Madeline the book) but I am doubtful I will ever get that one without loads of money or ever, hah.

I am hesitant to say the domain because of spammers but it is the [shortened version of that name].today.

layer8 1 hour ago||
My family name was already taken as a domain 25 years ago, but well, you can’t expect to be able to own any but the most rare names. However, the space is large enough that you can invent a name that is available, and it’s fine.

I’m more annoyed by products/companies choosing names that are just common words.

simoncion 38 minutes ago|||
> If domain names had been freeform from the start...

I'd argue that they're not freeform now. You need to pay ICANN something like 250k USD to consider your application for a new TLD, plus I think you need to convince them that you actually can operate the infrastructure required to reliably serve queries and subdomain registrations for that TLD.

I do agree that we have _way_ more TLDs now than the five or ten we had back in the 1990s, but the barrier to creating a new one is so large that I'd not describe them as "freeform".

cj 2 hours ago||
Imagine if AOL keywords had stuck around.

Edit: https://news.ycombinator.com/item?id=37416005

Anoian 2 hours ago||
Yeah cause we really had to improve domain squatters lives.

In my opinion domain squatting should be banned instead.

al_borland 27 minutes ago||
I'm wondering if this can be used to hunt down squatters and take domains from them, for example, if they have the domain marked as for sale in DNS, while also renewing the domain. If a renewal happens while someone has a domain listed for sale, they should give up all rights to that domain and it should go back on the open market for a sane price.
wredcoll 2 hours ago||
Like a lot of things, society would probably benefit if we had caps on how much a single entity could own.
al_borland 26 minutes ago||
Or maybe just a heavy tax on arbitrage.
temp0826 1 hour ago||
This would have been great for a 2-letter .st domain I had been wanting for years (which appeared to be parked and just redirecting towards ticketmaster or something, with no contact info available). I was bummed about it for a long time, as the .st nic had a sale on 2-letter domains which made me want to pull the trigger, but it got scooped up a day or two prior apparently. I lucked out this year and saw they let it lapse! (I did have a yearly calendar reminder telling me to run whois :)
perino 2 hours ago||
This was first done by SIDN I believe, the company that orchestrates the .nl domains. They however, do not implement most of the spec.

When searching their online whois[1], they'll tell you if a domain is for sale and link to the for sale page. They don't use any of the info you put in the DNS though. The URL comes from their internal system. You need to register it separately. They also don't use the price, txt or anything else you put in the DNS.

All they use is the "fcod", to look up the url in their own system. They had a different syntax for this before, but this functionality has existed for some years.

[1] https://www.sidn.nl/whois

1970-01-01 23 minutes ago||
Can't wait for some kid to slip this into Google.com via AI chatbot and then massage the chatbot to complete the sale for $1.
anigbrowl 1 hour ago|
Between this and domain-owner secrecy the whole domain name system has become financialized over the last 30 years. We are not in any way better off.
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